You might not be a salesperson, but you’re selling something.
Writing groups are immensely valuable... for any writer in any season.
Interested in becoming a freelancer? These are the things no one tells you about.
Want to be a great copywriter? Here's what they don't teach you in school.
If you Google this topic, you will find lies. It's not an easy thing to do.
Where do you start when you land a new copywriting client? Start here.
How do you strike a balance between a commitment to your values and a lucrative career?
Work-life balance isn't easy when you make your own schedule. Here's how to balance work and your pe
Freelancers, Here’s How to Write About Something You Know Nothing About
Editing isn't easy, but it's an important part of creating great content.
Want to speed up your writing and editing process in Google Docs? Here are some shortcuts.
All professional writers dread suffering from writer's block. Here's how you can blast past it.
How do you find inspiration when you're feeling meh, bleh, or creatively dry?
Writing isn’t easy in a difficult season. Learn how to be creative in even when life is hard.
What my Garmin hack taught me about copywriting.
Life as a creative professional can activate anxieties you never knew you had. Some ideas to cope.
Copy wireframing is the copy strategy skill I probably use the most. Here's how it works.
Content AI isn't coming: it has come. What do copywriters need to do?
Everyone talks about burnout. What about desk-induced physical suffering?
So you want to be a rock star... we mean, copywriter? Listen to what Viv says.
Want to know how I went from being a freelancer to starting an agency? Here's how.
Do you write gray or grey? What about color or colour? Here are some fun facts US vs. UK.
Learning to write a great scope of work is an essential freelancer skill. Read all about it...
Freelancer burnout is real. Here are some tips to avoid it.
Feeling a little sleazy-icky about sales? Here's a fresh perspective.
Want to squeeze all of the juice (usefulness) out of content? Learn how.
How do you build a freelance career? By building relationships with clients. Here are 7 tips.
What should you ask when you interview a copywriter? These three things.
If you really want to grow your copywriting career - you need to work smarter.
Want to be a funny writer? It's the hardest path to take - here is some guidance.
If you want to write for legacy brands, you need to learn to write like "Theo."
Want to be a lifestyle writer? Learn to write in the voice of "Anne."
Want to be a great technology copywriter? Learn how to write for tech brands.
Learn how to write for everyday brands by mastering the "Mia" voice.
Learn how to capture and convey the personality of a luxury brand.
Here are some writer reading recommendations (say that 10x fast).
Is your copy boring? Learn how to laser focus on your target audience to make your page shine.
Learn some practical tips for ending a client relationship.
Here are six mistakes a lot of copywriters make in interviews - don't do it!
Want to write faster and better? Nail your outlining practices. Here are 4 methods.
Here are 5 reasons you should work with other writers.
How many copywriting clients should you have? 5 factors to consider.
Negamarketing: for everyone who's sick of marketing (we know we are).
Wondering when you'll get paid as a writer? Here are some norms.
Should you limit client edits? Honestly, no. Here's why not.
Learn some Upwork cover letter tips to land more jobs.
How much can you charge? Copywriting pricing depends on these 3 things.
2 types of copywriting clients (and which one you want).
As a writer, knowing how to interview subject matter experts is a key skill.
Learn the basics of what a landing page is and how to write one.
Great CTAs have five basic components.
Learn how to write an elevator pitch.
In this short overview, I will explain what APP is and how you can use this method.
Creating "How To" blogs is a great way to repurpose valuable content.
Heinz versus Hunts? Who wore it better? People love this stuff. Learn to write a comparison blog.
In case you haven't wanted to ask: learn what a copywriter is/does.
Frankly, if you’re going to write you better learn how to edit.
Learn how to get your start in freelance writing.
A good call to action, or CTA, can make or break the performance of your website.
Learn how to write a website.
Emails, texts and DMs: learn how to nurture leads to a point of conversion with on-point messages.
Writing a sales letter may feel old school but am 10,000% sure it can work for your business.
Content calendars are the key to actually producing what you want, when you want.
You don't have to be a native English speaker to succeed: you just have to sound like one.