Mark Bowden

Mark Bowden is a writer who can sound like everybody's best friend. Pop culture references included at no extra charge.

social stats

2 min read

Sharing Social Stats With A Client

Demonstrating ROI is Business 101. Doing so in the realm of social media isn’t always easy. As more companies expand their digital footprint, understanding social media metrics is incredibly important, and if those companies are relying on you to...

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5 Social Media Tips for 2023

3 min read

5 Social Media Tips for 2023

The new year brings a fresh start, renewed energy, and for many small businesses lofty goals. Chances are social media will play a role in your...

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5 Social Media Mistakes Most Businesses Make

3 min read

5 Social Media Mistakes Most Businesses Make

In the small business world, marketing dollars are frequently hard to come by making social media a phenomenal marketing tool that can generate ROI...

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Treat Social Strategy Like a Math Problem

3 min read

Treat Social Strategy Like a Math Problem

Have you heard the analogy that social media is a bit like a puzzle? You start with a small number of pieces and consistently work toward the bigger...

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Is a Social Media Scheduling Tool Right For Your Company?

4 min read

Is a Social Media Scheduling Tool Right For Your Company?

If you aren’t on social media, are you even a company? Of course, this is merely a jest, but you will find that fewer and fewer companies are...

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4 LinkedIn Tools You May (or May Not) Know About

3 min read

4 LinkedIn Tools You May (or May Not) Know About

Believe it or not, LinkedIn is quickly approaching its 20th birthday. With over 800 million users spread across 200+ countries, the platform has...

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3 Simple Ways To Scale Your Social Media Presence

3 min read

3 Simple Ways To Scale Your Social Media Presence

In the business world, time IS money. It might sound cliche but it is a hard truth that business owners face when it comes to devoting resources to...

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Tis' More Than a Scratch: The Importance of Managing Your Online Reputation

3 min read

Tis' More Than a Scratch: The Importance of Managing Your Online Reputation

What is your online reputation management strategy? Do you have one in place? If you do, how much attention do you give to your online reputation? As...

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5 Social Media Writing Tips to Instantly Connect With Your Audience

2 min read

5 Social Media Writing Tips to Instantly Connect With Your Audience

Whether you are new to social media or have been posting since you had to decide who was going to be on your “Top 8,” connecting with your audience...

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4 Social Media Mistakes You Are Likely Making

3 min read

4 Social Media Mistakes You Are Likely Making

There are 7.7 billion people on the face of this earth, and over half of them are using social media. Of the 4.5 billion social media users, the...

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Turn Your Organic Posts Up to 11

2 min read

Turn Your Organic Posts Up to 11

Are you looking to increase your social media presence in 2022? Boosting your organic posts could be the key to unlocking your social potential, and...

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5 Rules For Great Visual Content

3 min read

5 Rules For Great Visual Content

Has your social media content been falling a bit flat? Perhaps you are peeking over the fence at those amazing Instagram accounts and wondering why...

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Keep These Tips In Mind When Using Hashtags

3 min read

Keep These Tips In Mind When Using Hashtags

Hashtags, we have all seen them, they look awkward in text, and some people use them like Frank’s Red Hot (they put that ___ on everything)! There is...

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4 Social Media Tips You Can Implement Today

2 min read

4 Social Media Tips You Can Implement Today

Social media as we know it today is approaching its 20th birthday (yikes, that hurts to type). In the past two decades, much has changed. Social...

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Social Media Writing Tips

3 min read

Social Media Writing Tips

Let’s launch this off with a social media writing tip worthy of its own headline:

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Social Media Strategies: Avoiding the Dark Side

3 min read

Social Media Strategies: Avoiding the Dark Side

For everything positive that social media can bring to a company, it is not without its pitfalls and care must be taken to avoid going to the dark...

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The Four Pillars of Social Media

3 min read

The Four Pillars of Social Media

The term social media has only been in existence for around 20 years, yet depending on the person, it evokes an entirely different emotional...

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