Taylor Zantingh

Taylor Zantingh is a TikTok growth guru and copywriter.

anime style girl mouth open in surprise

3 min read

Why Gen Z Hates Ads (And What To Do About It)

Sorry advertisers, but Gen Z hates you.

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TikTok Ad Revenue: Your Guide

2 min read

TikTok Ad Revenue: Your Guide

Let’s cut to the chase: earning TikTok ad revenue isn’t possible.

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The TikTok Heating Button: What it is and Why it Matters

2 min read

The TikTok Heating Button: What it is and Why it Matters

The TikTok For You Feed (FYF) is a hot topic in the social media marketing world. It is a seemingly unprejudiced, algorithmically driven heartbeat...

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How to Make a Series on TikTok

3 min read

How to Make a Series on TikTok

Creating a series has long been a reliable addition to any growth strategy on TikTok, but an official Series feature didn’t exist until earlier this...

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How to Go Viral on TikTok… And Why it Shouldn’t Be Your Main Goal

4 min read

How to Go Viral on TikTok… And Why it Shouldn’t Be Your Main Goal

Everyone wants to know how to go viral. But the truth is, that isn’t a good strategy for growth.

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TikTok Batch Creation for Beginners

3 min read

TikTok Batch Creation for Beginners

When following TikTok's best practices, it’s easy to get overwhelmed. Most social media gurus or specialists will recommend a high volume of content...

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What Makes Content Valuable?

2 min read

What Makes Content Valuable?

Valuable: it’s the most overused adjective used to describe good social media content. In fact, if you’ve spent any time looking for social media...

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TikTok SEO: How to Rank in Search Results on “Gen-Z’s Google”

3 min read

TikTok SEO: How to Rank in Search Results on “Gen-Z’s Google”

Hear me out: TikTok will be the next Google.

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How to Make a TikTok: The Absolute Beginner's Guide

4 min read

How to Make a TikTok: The Absolute Beginner's Guide

TikTok is one of the best platforms for building a social media following in 2023. The potential for growth is significant, which is why so many...

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Shadowbanned on TikTok? Here’s What To Do

3 min read

Shadowbanned on TikTok? Here’s What To Do

If you’ve spent a decent amount of time researching TikTok growth strategies, you’ve probably heard of the dreaded shadowban. Maybe you’re here...

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Which Social Media Platform is the Right Fit For Your Marketing Strategy?

3 min read

Which Social Media Platform is the Right Fit For Your Marketing Strategy?

The number of social media platforms seems to increase on a regular basis. And each one has an ever-evolving list of features and functionalities.

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How to Troubleshoot Your Content Using TikTok Metrics

5 min read

How to Troubleshoot Your Content Using TikTok Metrics

Ah, TikTok. The enigmatic, mysterious youngster of social media platforms. The belief that TikTok is a wild west of unknowable outcomes is easy to...

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How Digital Trends are Changing User-Generated Content

3 min read

How Digital Trends are Changing User-Generated Content

Emma Chamberlain sent the internet into a frenzy earlier this year when she announced that the era of the influencer was coming to an end. Her...

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3 Ways to Make the 2022 Instagram Updates Work For Your Brand

3 min read

3 Ways to Make the 2022 Instagram Updates Work For Your Brand

For Instagram users, the platform’s constant updates can cause a major headache but for creators, businesses, and social media marketers who take...

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TikTok Brand-Building: 4 Ways to Tell Your Story

3 min read

TikTok Brand-Building: 4 Ways to Tell Your Story

Storytelling on TikTok is one of the most effective methods you can use for your business’s digital marketing strategy. The power for growth and...

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TikTok for Business: 5 Best Practices for Growth and Engagement

3 min read

TikTok for Business: 5 Best Practices for Growth and Engagement

If you’re reading this, you probably already understand the power of TikTok for businesses. The potential to grow and reach new customers is amazing!

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Unsure of What to Post on TikTok? Design a Content Strategy

3 min read

Unsure of What to Post on TikTok? Design a Content Strategy

For businesses just starting out, it can be extremely overwhelming to know what to post on TikTok. The platform is new and constantly changing, so if...

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