SOCIAL MEDIA MARKETING BLOG

5 min read

Instagram Adds New Features to Its 'Edits' Video Editing App

Writing Team: May 8, 2025 1:23:38 PM

Well, that didn't take long. Instagram's standalone Edits video editing app is barely a week old, and it's already received its first substantial...

3 min read

Did Meta Allow TikTok To Grow in Order To Dilute the FTC's Antitrust Case?

Writing Team: Apr 21, 2025 4:45:10 PM

In the high-stakes chess game of social media dominance, an interesting theory has emerged regarding Meta's shifting stance toward TikTok. The...

1 min read

Instagram Implements Expanded AI Age Checking, New Parent Prompts

Writing Team: Apr 21, 2025 4:35:39 PM

Instagram is stepping up its efforts to accurately identify teens on its platform through enhanced AI age verification systems, while simultaneously...

3 min read

Meta's Monopoly Moment: Why Zuckerberg's Day in Court Could Reshape Social Media Forever

Writing Team: Apr 14, 2025 4:14:17 PM

Mark Zuckerberg traded his signature gray t-shirt for a dark suit and light blue tie on Monday, perhaps hoping the formal attire might help Meta's...

2 min read

X Updates Rules for Parody Accounts

Writing Team: Apr 7, 2025 2:50:33 PM

Starting April 10, X (formerly Twitter) will implement new guidelines for parody, commentary, and fan (PCF) accounts, building on the platform’s...

2 min read

Bluesky’s Vision: Rebuilding Social Media

Writing Team: Apr 7, 2025 2:44:56 PM

As dominant social platforms like X (formerly Twitter) and Facebook increasingly reflect the politics and personalities of their billionaire owners,...

2 min read

Trump Grants Another Extension in TikTok U.S. Sell-Off Negotiations

Writing Team: Apr 7, 2025 11:08:02 AM

TikTok has been granted yet another lifeline in the U.S. as President Donald Trump announces a second 75-day extension for ByteDance to reach a deal...

1 min read

WhatsApp Launches Music Feature for Status Updates

Writing Team: Mar 31, 2025 12:59:04 PM

WhatsApp has officially introduced a new feature that lets users add music to their Status updates, bringing a more expressive and immersive...

2 min read

Instagram Introduces 'Reposts' Feature to Expand Content Reach

Writing Team: Mar 31, 2025 12:50:53 PM

Instagram is rolling out a new ‘Reposts’ feature that could significantly change how content circulates within the app. According to an update in...

3 min read

xAI Acquires X in $33B Deal, Securing its Short-Term Future

Writing Team: Mar 31, 2025 12:43:20 PM

In a move that many industry observers expected, Elon Musk’s AI startup xAI has officially acquired X (formerly Twitter), in a deal that helps...

1 min read

Reddit Introduces New Ad-Hiding Feature

Writing Team: Mar 17, 2025 12:38:55 PM

Reddit has rolled out a new ad control feature that allows users to hide specific advertisers from their feeds for at least a year, offering a more...

1 min read

YouTube's New Linking Tools: A Guide for Marketers

Writing Team: Mar 17, 2025 12:34:35 PM

YouTube has introduced powerful new features that streamline collaboration between creators and brands, making it easier to connect sponsored content...

3 min read

Lemon8: ByteDance's Rising Star in Visual Social Media

Writing Team: Mar 2, 2025 12:17:09 PM

a new platform is making waves among content creators and lifestyle enthusiasts. Lemon8, the latest offering from TikTok parent company ByteDance,...

5 min read

Can Trump Save TikTok? (Looks Like He Kind of Just Did)

Writing Team: Jan 19, 2025 1:14:45 PM

Millions of TikTok users in the United States woke up Sunday morning to find they could no longer access the app or platform. Both Google and Apple...

3 min read

TikTok Graveyard: Users Reflect on Their TikTok Lives Before the Ban

Writing Team: Jan 19, 2025 1:06:23 PM

As a potential TikTok ban looms across the United States, users have found a creative and slightly macabre way to cope with the loss of the wildly...

3 min read

How to Access TikTok After the Ban: VPN Tips and Alternative Platforms

Writing Team: Jan 19, 2025 1:02:44 PM

The popular social media platform TikTok was officially removed from major app stores, including Apple, Amazon, and Google Play, after a federal law...

2 min read

Court Rejects TikTok's Effort to Block U.S. Sell-Off Law - 2025 Ban Looms

Writing Team: Dec 9, 2024 12:17:24 PM

A U.S. appeals court has recently denied TikTok's request to block the government's mandated sell-off of the app, bringing the company closer to a...

3 min read

X Alternative Bluesky Gains Traction

Writing Team: Dec 9, 2024 11:13:21 AM

In 2019, Twitter co-founder Jack Dorsey set a team within the company on a mission to create an open, decentralized protocol. His goal was to...

2 min read

Connyct: Students Get Social

Writing Team: Dec 9, 2024 11:09:36 AM

As discussions about a potential TikTok ban in the U.S. continue, a new contender has entered the social media arena specifically for college...

2 min read

The Great Social Media Splintering

Writing Team: Nov 26, 2024 8:00:00 AM

The landscape of social media and news consumption is undergoing a seismic shift that would have been unthinkable just a few years ago. Two major...

2 min read

Instagram Moves Stories Highlights to a Dedicated Tab

Writing Team: Nov 25, 2024 8:58:30 AM

Instagram is revamping profile displays by relocating Story Highlights from the top of the profile grid to a separate tab. This update aims to...

3 min read

25 Social Media Marketing Predictions for 2025

Writing Team: Nov 18, 2024 8:30:00 AM

Social media continues to be an ever-evolving landscape, and 2025 promises a fresh wave of trends and developments. Here are 25 key predictions for...

2 min read

“Your Body, My Choice”: Post-Election Social Media Rhetoric

Writing Team: Nov 11, 2024 3:04:59 PM

Since Donald Trump’s reelection, an increase in posts referencing phrases like “your body, my choice” and “get back to the kitchen” has been observed...

2 min read

TikTok Under Trump - Questions for Digital Marketers

Writing Team: Nov 11, 2024 3:00:57 PM

In a significant departure from his previous position, President-elect Donald Trump has reversed his stance on TikTok, telling supporters that a vote...

2 min read

YouTube Expands Shorts Monetization

Writing Team: Nov 11, 2024 2:48:16 PM

YouTube is enhancing its Shorts platform with new monetization options and analytics tools, allowing creators and advertisers to collaborate more...

3 min read

YouTube Unveils 9 Features at the "Made on YouTube" Event

Writing Team: Sep 23, 2024 1:19:19 PM

YouTube’s 2024 "Made on YouTube" event, held on September 18th at Pier 57 in New York City, brought a slew of new tools and features designed to...

1 min read

Trending Social Media Scams

Writing Team: Sep 14, 2024 8:44:20 AM

Social media has become an essential part of our daily lives, connecting us with friends, family, and interesting content. However, it also offers...

2 min read

TikTok Market Share

Writing Team: Sep 5, 2024 4:47:20 PM

TikTok, the short-form video platform owned by Chinese company ByteDance, has rapidly ascended to become a dominant force in the global social media...

2 min read

Paris Olympics' "Last Supper" Controversy: Art, Religion, and Misunderstanding

Writing Team: Jul 29, 2024 12:18:16 PM

The Paris Olympics' opening ceremony has stirred up controversy, not for its athletic showcase, but for a scene that some interpreted as a parody of...

1 min read

Reddit Launches Lead Generation Ads

Writing Team: Jul 26, 2024 9:48:45 AM

On July 25, 2024, Reddit unveiled its latest addition to its advertising suite: Lead Generation Ads. This new feature aims to revolutionize how...

2 min read

The 2024 Paris Olympics on Social Media

Writing Team: Jul 22, 2024 5:13:38 PM

As the 2024 Paris Olympics approach, the television industry finds itself at a crossroads. With viewership habits evolving and competition for...

2 min read

TikTok Tightens Teen Ad Targeting and Boosts AI Transparency

Writing Team: Jul 10, 2024 8:15:50 AM

TikTok has recently rolled out new restrictions on ads targeting teens and introduced AI disclosure requirements for advertisers. These changes aim...

1 min read

Pope Francis Approves Teenager Carlo Acutis as First 'Millennial Saint'

Writing Team: Jul 3, 2024 11:59:39 AM

In a historic move, Pope Francis, alongside a group of cardinals, has approved the canonization of Carlo Acutis, an Italian teenager and devoted...

3 min read

Social Media Meltdown Over Trump and Biden’s Debate Performance

Writing Team: Jun 28, 2024 10:13:22 AM

The first presidential debate in 2024 between Donald Trump and Joe Biden has set social media ablaze. This highly anticipated event on Thursday night...

1 min read

Los Angeles School Board Bans Smartphones, Social Media in Schools

Writing Team: Jun 19, 2024 9:36:19 AM

The Los Angeles Unified School District Board of Education has voted to prohibit student use of smartphones and social media during school hours. The...

4 min read

TikTok and News Publishing

Writing Team: Jun 7, 2024 4:29:25 PM

Real talk: are people actually using TikTok to stay informed, or is it just a never-ending stream of dance challenges and lip-syncing teens?

2 min read

E.l.f., Nike, and Chick-fil-A Maintain Top Spots as Teens' Favorite Brands

Writing Team: Nov 6, 2023 12:28:04 PM

In Piper Sandler's 46th semi-annual "Taking Stock With Teens" report, the preferences of teenagers for brands in the cosmetics, apparel, footwear,...

3 min read

News on Ad-Free Meta and TikTok

Writing Team: Nov 6, 2023 12:23:45 PM

As marketers are becoming increasingly optimistic about their social media strategies, the digital advertising market in 2023 is on the path to...

Google's 'Frightgeist' Tool Unveils Halloween Trends

Writing Team: Nov 3, 2023 4:25:06 PM

Since its inception, Google's 'Frightgeist' has become a seasonal benchmark, detailing annual Halloween trends via search data.

2 min read

Social Media Censorship: Balancing False Information and Free Speech

Writing Team: Oct 24, 2023 9:22:50 PM

In social media, the battle against false information rages on. The recent decision by a three-judge panel from the U.S. Court of Appeals for the 5th...

2 min read

Likes and Engagement Metrics: Public Opinion in the Age of Social Media

Writing Team: Sep 14, 2023 12:22:37 PM

Social media has changed the way we communicate, connect, and consume information. Likes, comments, and shares have become the currency of validation...

1 min read

Current Social Media Trends: Shaping Public Image

Writing Team: Sep 8, 2023 2:50:36 PM

Let's dive into the latest buzz dominating our social media feeds this week.

1 min read

Twitter's TweetDeck Rebranded as X Pro, Now Requires Subscription

Writing Team: Sep 5, 2023 9:06:09 AM

In a significant shift, X, the rebranded version of Twitter under the leadership of Elon Musk, has initiated a subscription-based model for...