3 min read
%20(1).png?width=30&name=client%20photo%20(27)%20(1).png){kind=small}
Adele McKenna: Apr 9, 2023 10:00:47 AM
Storytelling revolves around conflict, perspective and resolving complicated problems. Incidentally, understanding these concepts is essential for effective leadership at all levels. While CEOs, managers and team leads need to wear any number of...
Read More
3 min read
Adele McKenna: Apr 8, 2023 10:36:01 AM
Storytelling is a powerful tool that can convey information, trigger emotions and inspire action. Successful brands have long used the benefits of...
3 min read
Adele McKenna: Apr 8, 2023 9:58:22 AM
Storytelling is a priceless tool.
3 min read
Adele McKenna: Apr 8, 2023 9:21:36 AM
Stories are powerful, magical things. A good story sticks in the mind, and a great one etches itself into your heart. If that sounds cheesy, it...
3 min read
Adele McKenna: Apr 8, 2023 8:54:19 AM
When approaching a new story, one of the very first — and most important — decisions an author must make is that of narrative voice. This determines...
4 min read
Adele McKenna: Apr 8, 2023 8:47:09 AM
In my previous post, I discussed one of the most popular story templates of all time: The Hero’s Journey. As noted in that discussion, the classic...
5 min read
Adele McKenna: Apr 8, 2023 8:41:12 AM
I’ve talked about plot archetypes and story structure before, but there’s one narrative framework that warrants its own moment in the spotlight: The...
4 min read
Adele McKenna: Apr 8, 2023 8:16:06 AM
While story structure provides a general framework for novels and films, getting familiar with the most common plot archetypes in storytelling can...
4 min read
Adele McKenna: Apr 8, 2023 8:01:44 AM
Whether you're working on a comedy, drama, cozy mystery or fast-paced thriller, one of the most important components of your story is the structural...
.png?width=500&height=500&name=Untitled%20design%20(90).png "Untitled design (90)")