TECHNICAL WRITING BLOG

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SEO

Learn how to use Python and SERP APIs to automatically cluster keywords, eliminate content cannibalization, and build better site architecture for SEO success.

4 min read

Keyword Clustering with Python: Stop Cannibalizing Your Rankings

Keyword clustering might be the most overlooked SEO technique that actually moves the needle. While everyone's obsessing over AI Overviews and...

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AI Overviews are crushing organic click-through rates by 50-70%. Here's how to build multiple traffic sources that protect your business from search dependency.

3 min read

How to Diversify Traffic When AI Overviews Kill Your Clicks

Organic search is having an identity crisis, and your traffic is paying the price. Google's AI Overviews now answer questions directly on the search...

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Expanding your local SEO efforts beyond your core location requires a combination of tactics, from creating localized content to managing multiple Google Business Profiles.

4 min read

Building Local SEO Outside Your Core Location

Building local SEO (search engine optimization) for your business is essential for attracting local customers. But what if you want to expand beyond...

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As a technical writer working on SEO, 301 redirects are critical in maintaining the health of your website’s architecture and search engine rankings.

4 min read

301 Redirect & Other Tech for Technical Writers

When managing a website, the term "301 redirect" is essential to understand. As a technical writer, especially if you are working with web content or...

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troubleshooting guide

2 min read

Tips for Writing Troubleshooting Guides

Troubleshooting guides play a crucial role in helping users overcome technical issues efficiently. These guides are not only valuable for users but...

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chain link fence dystopian style

3 min read

SaaS Link Building

Link building stands as a cornerstone in the arsenal of SaaS marketing strategies. This practice is not merely an add-on but a critical avenue for...

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Writing Tech Editorials: How to Tell Your Story

3 min read

Writing Tech Editorials: How to Tell Your Story

Getting placement on large tech and business publications can be a big deal. Not only does it give you a chance to speak directly to an engaged...

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Mastering Tech Copywriting Research: How to Get the Most Out of Your Searches

5 min read

Mastering Tech Copywriting Research: How to Get the Most Out of Your Searches

Research gets a bad rap. Some people see it as the lesser-appreciated cousin of the copywriting family. It’s other aspects of creating engaging...

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