SEO Writing & Consulting

Transparent strategies and content for improving your site’s search rankings.

DISCOVERY — PRODUCTION — REPORTING

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There are three options for buying SEO services from Hire a Writer:

Hire a Writer’s SEO Packages

GEAR ICON
Want to get in the SEO game?
START HERE.
SEO STAR

BASIC SEO

  • Monthly keyword research
    and editorial build
  • 4 SEO blogs/month
  • Monthly developer review of your site and technical maintenance as needed
  • Monthly report

Pay by month: $2000

Price context: this pricing reflects $250/SEO blog and 7 hours a month of additional support in research, strategy, planning, management, and reporting

GEAR ICON 2
Want to grow your SEO?
DO THIS.
SEO STARS 2

GROWTH SEO

  • Monthly keyword research and
    editorial build
  • 6 SEO blogs/month
  • 1 SEO pillar or longer-form piece a quarter
  • Biweekly 30 minute meeting with your SEO consultant
  • Monthly developer review of your site and technical maintenance
  • Free social media posts for each blog
  • Monthly report

Pay by month: $4200

Price context: this pricing reflects $250/SEO blog, $750 for an SEO pillar, and 10-12 hours of additional support in development, research, strategy, planning, management, and reporting

GEAR ICON 3
Want a fractional SEO director?
HIRE ONE.
SEO STAR 3

ACCELERATOR SEO

  • Monthly keyword research and
    editorial build
  • 8 SEO blogs/month
  • 1 SEO pillar or longer-form piece a month (+ graphic design to turn this into a lead magnet)
  • Weekly 30 minute meeting with your SEO consultant
  • 2 hours/month of writer or marketing coaching for your internal team
  • 10 SEO developer hours a month for your site and technical maintenance
  • Free social media posts for each blog
  • Monthly report
  • Quarterly SEO audit

Pay by month: $7100

Price context: this pricing reflects $250/SEO blog, $750 for an SEO pillar, and 24 hours of additional support in development, research, strategy, planning, training, management, and reporting

Blog writing is comprehensive and includes copywriting, editing, optimization, and staging. SEO services typically require a full SEO audit to launch. We must understand what’s “under the hood” before we can make accurate recommendations. This tends to take about 10 hours cost about a grand.

How Does an SEO Package
Work?

We’ll tell you, month by month:
DOWNLOAD SEO PACKAGE DESCRIPTION
seo package works
seo package

Download SEO Package Info

Want a takeaway you can share with your team about our SEO packages? Here you go:
DOWNLOAD SEO PACKAGE INFO

SEO Copywriting

SEO copywriting is a highly specialized skill. It isn’t the same as thought leadership or information articles. It’s all about writing in a way that achieves dual goals: making a site as search-friendly as possible while also being highly readable and engaging. Bots + humans.

It is becoming increasingly difficult to stand out in a crowded online market. SEO copywriting can be an immensely powerful tool to help your business do just that.

There are two big categories of copywriting most SEO work falls into: SEO blogs and SEO pillars.

SEO Blogs

SEO blogs are the bread and butter of any high-performing site. They are typically about 1,000 words and may be based on a subject matter expert interview or simple research.

Our SEO bloggers are highly trained and well-paid, experts in this very specific skill, with an incredible track record of provable results.
haw blog screenshot

SEO Pillars

SEO pillars are longer-form articles, typically between 3,000-5,000 words, and part of an SEO topic cluster strategy. This is an advanced strategy that all well-known SEO leaders use.
WATCH THE CRASH COURSE TO SEO

SEO Strategy

Speaking of strategy — an SEO strategy should be content-driven, but it isn’t all about content. In fact, there are three facets of SEO:
  • On-page SEO
  • Off-page SEO
  • Technical SEO
A good SEO consultant will evaluate your existing site then create a strategy that keeps all three of those elements in mind.

For a comprehensive look at this world, read:
get our free ebook: what is seo?

SEO Content Strategy

A solid SEO content strategy is about creating a plan for content production based on the keywords you want your site to rank for. Then, that strategy is monitored and modified as new sites come into the competitive landscape, the dynamics or traits of a keyword change over time, or your business goals shift. It’s not one-and-done but an ongoing effort.

SEO Audits

SEO audits are where any good SEO company or SEO agency should begin working on your site. If someone hands you a strategy without an audit, it’s a huge red flag. How can they possibly know what your site is capable of?

How it’s performed historically? What your competitors are up to?All of that is part of a robust SEO audit.

You can see our approach to SEO audits here.
SEO AUDIT
MONTHLY SEO MANAGEMENT

SEO Management

Like any component of your business: things change. It’s a guarantee. It’s why the static “give me my retainer and I’ll send you a templated report once a month” is not the right engagement for SEO. It’s why it’s a financial investment. It has to be managed.

We only staff SEO managers or fractional SEO leaders who have years of proven experience getting SEO results.

SEO Reports

Each month, you should get an SEO report that tells the truth. That’s key. Data can be manipulated and laid out in very specific ways. You also may not be trained on how to interpret that data. Don’t live at the mercy of an SEO agency. Make them teach you the terms and norms and more. You should be able to look at things like CTR or KD and know: is this good or bad? Very few SEO agencies take the time to train their clients and set context. But that’s imperative if you’re going to know the truth of your site performance and justify the ROI.
seo REPORT

SEO Services You Can Trust

Time and again, we get brought in after an SEO agency has been “working” with or for a business. And it breaks our hearts. People get taken advantage of by SEO agencies every day. This is a highly technical field and it’s easy for “SEO professionals” to hide behind jargon and acronyms and spreadsheets, so you don’t know what or how to question them.

Let’s demystify it:

We take great pains not just to do the work the right way but to educate you.

That’s why we offer all of our SEO clients FREE training and access to our FREE, live SEO course (6 month commitment — no charge, weekly group training).

We want you to know what we’re doing. To hold us accountable. To understand what we mean when we describe how your site is doing.

There is an ethical, effective way to maximize the value of your website for search.

We can help you do it.
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