2 min read
%20(1).png?width=30&name=Angela%20Wyatt.%20(1)%20(1).png){kind=small}
Angela Wyatt: Sep 27, 2023 12:24:43 PM
In storytelling, alliances and cooperation play a pivotal role in shaping the hero's journey. Just as in the art of search engine optimization (SEO), where understanding the intricate dynamics of keywords and content optimization is key to success,...
Read More
2 min read
Writing Team: Sep 22, 2023 5:00:22 PM
Have you ever found yourself rooting for a character who seems to revel in their own flaws and questionable choices? Welcome to the world of...
3 min read
Writing Team: Sep 4, 2023 11:07:19 AM
Chinese literature is a treasure trove of beautifully crafted stories and tomes. Especially if you are a western-born writer, it's imperative to read...
4 min read
Writing Team: Sep 4, 2023 10:59:33 AM
Are the principles of storytelling really universal across cultures? When you examine your bookshelf, you're likely to find a mix of European and...
2 min read
Writing Team: Sep 4, 2023 10:50:57 AM
In today's blog post, we're diving deep into the insights shared in a captivating video titled "Story Development: The Three Most Important People in...
2 min read
Writing Team: Sep 4, 2023 10:41:47 AM
The best writers are readers - that is undeniable.
2 min read
Writing Team: Sep 4, 2023 10:10:18 AM
In our current era, speed is often celebrated above all else. The internet's emergence has accelerated our lives, turning processes that once took...
3 min read
Writing Team: Sep 1, 2023 3:49:08 PM
In the world of storytelling, characters take center stage. Whether they're robots, rabbits, or humans, stories are fundamentally about people—or...
2 min read
Writing Team: Sep 1, 2023 3:41:11 PM
Characters in stories often harbor secrets, hidden facets of their lives or knowledge that can shape the narrative in profound ways.
1 min read
Writing Team: Aug 29, 2023 6:03:09 PM
Are you in the midst of writing a novel and finding that while your main character is fully fleshed out, your supporting characters still need some...
3 min read
Writing Team: Aug 29, 2023 5:57:48 PM
Determining the ideal word count for your novel is a crucial aspect of writing. While your plot, characters, and premise are vital, the question of...
2 min read
Writing Team: Aug 29, 2023 5:15:31 PM
Out of all the narrative segments, the beginning demands the utmost attention of the audience or reader.
3 min read
Writing Team: Aug 29, 2023 11:57:14 AM
A well-crafted story possesses distinct components—beginning, middle, and end. However, the 'middle bit' often poses a challenge, potentially leading...
2 min read
Writing Team: Aug 25, 2023 10:30:29 AM
The essence of storytelling often revolves around problem-solving, with problems serving as the heartbeat of narratives.
2 min read
Writing Team: Aug 25, 2023 10:24:56 AM
Decisions about Point of View (PoV) stand among the most crucial choices authors must make in storytelling. However, the term "Point of View"...
2 min read
Writing Team: Aug 25, 2023 10:20:01 AM
The level of awareness a character possesses about their surroundings can hold significant dramatic importance. For instance, a character adept at...
2 min read
Writing Team: Aug 23, 2023 11:03:44 AM
The importance of diagnosis as a narrative tool is evident in how it helps us make sense of dysfunction and deviance, whether in the realm of complex...
3 min read
Writing Team: Aug 17, 2023 1:02:25 PM
The fusion of traditional narratives with interactive mediums has given rise to a new era of engagement.
2 min read
Writing Team: Aug 17, 2023 12:56:52 PM
Storytelling is a universal art that has captivated audiences across cultures and generations for centuries.
2 min read
Writing Team: Aug 11, 2023 5:00:59 PM
Epistolary narratives, a storytelling technique that unfolds through the exchange of letters, emails, diaries, or other written forms, offer a unique...
4 min read
Writing Team: Aug 11, 2023 3:55:46 PM
In the intricate tapestry of literature, intertextuality emerges as a powerful tool that allows writers to create connections, enrich narratives, and...
3 min read
Writing Team: Aug 9, 2023 4:09:09 PM
Storytelling has always been a way to transport readers into different worlds, allowing them to experience the lives of characters and explore...
3 min read
Writing Team: Aug 9, 2023 3:44:53 PM
Metafiction, a literary device that transcends the boundaries of traditional storytelling, offers readers a unique and thought-provoking experience....
5 min read
Writing Team: Aug 9, 2023 3:39:09 PM
Empathy, the ability to understand and share the feelings of another, is a powerful human trait that transcends cultural boundaries. In the realm of...
2 min read
Writing Team: Aug 7, 2023 4:51:37 PM
Stories have the power to transcend boundaries, allowing us to immerse ourselves in the lives of characters from different worlds. One captivating...
4 min read
Writing Team: Aug 2, 2023 4:13:57 PM
Themes are the backbone of storytelling, providing depth and meaning that resonate with readers on a profound level. In literature, themes explore...
2 min read
Writing Team: Aug 2, 2023 4:01:08 PM
In the world of storytelling, the heroes may shine, but it's the villains who leave a lasting impression on readers and viewers alike.
3 min read
Writing Team: Aug 2, 2023 3:53:11 PM
As a professional writer, one of the most crucial skills you can develop is the ability to keep your readers engaged and enthralled throughout your...
2 min read
Writing Team: Jul 31, 2023 3:44:45 PM
Setting plays a pivotal role in storytelling, influencing a narrative's mood, tone, and overall impact.
3 min read
Writing Team: Jul 31, 2023 3:37:14 PM
As storytellers, our characters are the heart and soul of our narratives.
2 min read
Writing Team: Jul 31, 2023 2:16:57 PM
In storytelling, the first line holds unparalleled power. It is the gateway that entices readers to step into the world you have crafted and sets the...
2 min read
Writing Team: Jul 31, 2023 2:09:52 PM
History is replete with extraordinary individuals whose contributions and stories have been overshadowed by time. Though often overlooked, these...
2 min read
Kaitlin Last: Jun 6, 2023 12:26:25 PM
Our life is influenced by the stories we tell ourselves and the stories we consume, whether or not we realize it. The way we perceive the world...
6 min read
Kaitlin Last: Apr 11, 2023 6:17:30 PM
As long as there have been people on earth, there have been stories to tell. Humans have used storytelling as a way to educate, entertain, and inform...
5 min read
Joy Youell: Apr 11, 2023 5:44:11 PM
The best and most relatable stories fit the audience. This creates intimacy, a byproduct of familiarity.
4 min read
Kaitlin Last: Apr 11, 2023 5:42:34 PM
For as long as there has been human life on earth, we’ve been telling stories.
3 min read
Meagan Voulo: Apr 11, 2023 4:01:40 PM
Previously, we covered the connection between storytelling and marketing, focusing on how how to tell a story in marketing and why it’s so effective....
3 min read
Kaitlin Last: Apr 11, 2023 3:52:33 PM
Memories are strange things. They can be fleeting. They’re often spotty. They are what we remember, not necessarily the exact series of events that...
4 min read
Writing Team: Apr 11, 2023 8:02:47 AM
When it comes to modern marketing, content is king. Consumers are more sensitive than ever to advertising, so brands have to get creative to stand...
2 min read
Joy Youell: Apr 11, 2023 7:21:05 AM
The term storytelling is bandied about under a thinly veiled attempt to make brands seem human. It’s often inaccurately associated with the task of...
3 min read
Taylor Zantingh: Apr 11, 2023 7:10:30 AM
We’ve all heard about the power of storytelling in marketing and branding. Time and time again, the brands that come out on top are the ones with ...
4 min read
%20(1)-1.png?width=30&name=client%20photo%20(27)%20(1)-1.png){kind=small}
Viviana Whalen: Apr 10, 2023 12:28:13 PM
When was the last time you picked up a children’s book? If you don’t have kids, it’s probably been a while. Even if you do have kids, when was the...
3 min read
Meagan Voulo: Apr 10, 2023 10:35:26 AM
Most books contain stories - whether they are based on fiction or reality - but not all stories are books. In fact, MOST stories aren’t books that...
4 min read
Writing Team: Apr 10, 2023 9:57:18 AM
It was printed on the wall in brilliant block letters. “What is popular is not always right. What is right is not always popular.” This phrase is...
2 min read
Viviana Whalen: Apr 10, 2023 9:55:16 AM
Learn the key aspects of great storytelling to impart inspiration
3 min read
Joy Youell: Apr 9, 2023 11:07:19 AM
Once upon a time you bought a pack of gum so someone would kiss you. True? Maybe not that exactly. Maybe you bought a brand of lettuce because you...
3 min read
%20(1).png?width=30&name=client%20photo%20(27)%20(1).png){kind=small}
Adele McKenna: Apr 9, 2023 10:00:47 AM
Storytelling revolves around conflict, perspective and resolving complicated problems. Incidentally, understanding these concepts is essential for ...
3 min read
Adele McKenna: Apr 8, 2023 10:36:01 AM
Storytelling is a powerful tool that can convey information, trigger emotions and inspire action. Successful brands have long used the benefits of...
3 min read
Adele McKenna: Apr 8, 2023 9:58:22 AM
Storytelling is a priceless tool.
3 min read
Adele McKenna: Apr 8, 2023 9:21:36 AM
Stories are powerful, magical things. A good story sticks in the mind, and a great one etches itself into your heart. If that sounds cheesy, it...
3 min read
Adele McKenna: Apr 8, 2023 8:54:19 AM
When approaching a new story, one of the very first — and most important — decisions an author must make is that of narrative voice. This determines...
4 min read
Adele McKenna: Apr 8, 2023 8:47:09 AM
In my previous post, I discussed one of the most popular story templates of all time: The Hero’s Journey. As noted in that discussion, the classic...
5 min read
Adele McKenna: Apr 8, 2023 8:41:12 AM
I’ve talked about plot archetypes and story structure before, but there’s one narrative framework that warrants its own moment in the spotlight: The...
4 min read
Adele McKenna: Apr 8, 2023 8:16:06 AM
While story structure provides a general framework for novels and films, getting familiar with the most common plot archetypes in storytelling can...
4 min read
Adele McKenna: Apr 8, 2023 8:01:44 AM
Whether you're working on a comedy, drama, cozy mystery or fast-paced thriller, one of the most important components of your story is the structural...
