--- title: LinkedIn Experiments with Video Trends to Boost Engagement description: LinkedIn is testing a new video trends feature to boost engagement, encouraging users to add their own responses to trending topics image: https://www.hireawriter.us/hubfs/HAW%20blog%20-%202025-04-07T145436.671.png --- [Skip to the main content.](https://www.hireawriter.us/social/linkedin-experiments-with-video-trends-to-boost-engagement#main-content) [![Untitled design (90)](https://www.hireawriter.us/hs-fs/hubfs/Untitled%20design%20(90).png?width=500&height=500&name=Untitled%20design%20(90).png "Untitled design (90)")](http://hireawriter.us) [![Untitled design (90)](https://www.hireawriter.us/hs-fs/hubfs/Untitled%20design%20(90).png?width=500&height=500&name=Untitled%20design%20(90).png "Untitled design (90)")](http://hireawriter.us) - [FOR BUSINESSES](https://www.hireawriter.us/for-businesses) - [SEO COPYWRITING](https://www.hireawriter.us/seo-copywriting) - [SOCIAL MEDIA CONTENT](https://www.hireawriter.us/social-media-services) - 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Tapping on a trend tag opens a stream of other user videos on the same topic. Users are also prompted to **“Add to this trend”** via a call-to-action button, which launches the in-app camera so they can instantly record and share their take. --- ## **A Familiar Format, Reimagined for Professionals** This new feature closely mirrors the structure of LinkedIn’s **Collaborative Articles**, which use AI to generate questions and invite member responses. While those articles initially gained traction—largely due to the now-discontinued “topic expert” badges—they've seen reduced engagement since LinkedIn removed the reward system to combat misuse. The video trends approach appears to be a [fresh attempt to drive similar participation](https://www.hireawriter.us/social/linkedin-audio-events), but this time through a **visual, short-form format** that aligns more closely with current content consumption habits—particularly among younger professionals. --- ## **Will It Work on LinkedIn?** The success of this experiment will depend heavily on **topic relevance and moderation**. LinkedIn will need to ensure that video trends remain **professionally focused** to avoid veering into unrelated or low-value content territory. Still, the concept has potential. Many professionals may be motivated to share their insights on trending business topics, and the ease of recording in-app lowers the barrier to entry. --- ## **Video Is on the Rise** LinkedIn reports a **36% year-over-year increase in video watch time**, underscoring the growing appetite for video content on the platform. As professionals become more comfortable sharing knowledge and insights via video, features like this could help further **increase content volume and engagement**. The video trends feature is currently being **tested with select users in the U.S.** No official word yet on a broader rollout. - [Tweet](https://twitter.com/share) [![LinkedIn's New Video Trends Feature: Professional TikTok?](https://www.hireawriter.us/hubfs/HAW%20blog%20-%202025-04-14T160525.811.png)](https://www.hireawriter.us/social/linkedins-new-video-trends-feature-professional-tiktok) 1 min read #### [LinkedIn's New Video Trends Feature: Professional TikTok?](https://www.hireawriter.us/social/linkedins-new-video-trends-feature-professional-tiktok) ![Picture of Writing Team](https://www.hireawriter.us/hs-fs/hubfs/HAW%20Logo%20T%20%26%20White%20square-3.png?width=30&name=HAW%20Logo%20T%20%26%20White%20square-3.png) [Writing Team](https://www.hireawriter.us/social/author/writing-team) : Apr 14, 2025, 4:07:20 PM LinkedIn is finally embracing what the rest of the internet figured out years ago: video is king. In their latest attempt to keep members glued to... [Social Media](https://www.hireawriter.us/social/tag/social-media) [Video](https://www.hireawriter.us/social/tag/video) [LinkedIn](https://www.hireawriter.us/social/tag/linkedin) [Trends](https://www.hireawriter.us/social/tag/trends) [Read More](https://www.hireawriter.us/social/linkedins-new-video-trends-feature-professional-tiktok) [![Apologies, But LinkedIn Is Now Trendy](https://www.hireawriter.us/hubfs/HAW%20blog%20-%202023-08-23T102636.648%20(1).png)](https://www.hireawriter.us/social/apologies-but-linkedin-is-now-trendy) 3 min read #### [Apologies, But LinkedIn Is Now Trendy](https://www.hireawriter.us/social/apologies-but-linkedin-is-now-trendy) ![Picture of Writing Team](https://www.hireawriter.us/hs-fs/hubfs/HAW%20Logo%20T%20%26%20White%20square-3.png?width=30&name=HAW%20Logo%20T%20%26%20White%20square-3.png) [Writing Team](https://www.hireawriter.us/social/author/writing-team) : Aug 23, 2023, 10:27:40 AM Let's talk about LinkedIn. The platform traditionally associated with professional networking is undergoing a metamorphosis, attracting a new... [Social Media](https://www.hireawriter.us/social/tag/social-media) [Audience](https://www.hireawriter.us/social/tag/audience) [LinkedIn](https://www.hireawriter.us/social/tag/linkedin) [Trends](https://www.hireawriter.us/social/tag/trends) [Read More](https://www.hireawriter.us/social/apologies-but-linkedin-is-now-trendy) [![Social Media Trends for Gen X](https://www.hireawriter.us/hubfs/HAW%20blog%20(91).png)](https://www.hireawriter.us/social/social-media-trends-for-gen-x) 1 min read #### [Social Media Trends for Gen X](https://www.hireawriter.us/social/social-media-trends-for-gen-x) ![Picture of Writing Team](https://www.hireawriter.us/hs-fs/hubfs/HAW%20Logo%20T%20%26%20White%20square-3.png?width=30&name=HAW%20Logo%20T%20%26%20White%20square-3.png) [Writing Team](https://www.hireawriter.us/social/author/writing-team) : Sep 10, 2024, 10:57:23 AM Table of Contents Introduction The Gen X Social Media Landscape Trend 1: Facebook Dominance Trend 2: Professional Networking on LinkedIn Trend 3:... 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