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Writing Team: Sep 25, 2023 4:12:01 PM
TikTok is currently in the testing phase of integrating links to Google search results within its internal search functionality. Users have reported sightings of this feature, accompanied by a Google logo, on TikTok's search pages.
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3 min read
Writing Team: Sep 23, 2023 9:54:27 PM
Online communities are unique. They can be vibrant hubs of interaction. People with similar passions can come together to share their ideas and...
4 min read
Writing Team: Sep 22, 2023 9:09:51 AM
If you're a seasoned YouTuber, you're well aware of the vital role a video script plays in creating engaging and coherent content. A well-crafted...
3 min read
Writing Team: Sep 22, 2023 9:00:15 AM
'Tis the season when social media surges with engagement, and as seasoned social media strategists, we know exactly why. It's the time when the stars...
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Writing Team: Sep 21, 2023 10:21:34 AM
Maintaining consumer engagement is crucial for brands. The focus has often been on how to attract and retain customers, but a recent study...
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Writing Team: Sep 21, 2023 10:03:51 AM
Attention is the #1 currency of social media strategies.
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Writing Team: Sep 15, 2023 10:56:22 AM
ByteDance has introduced a CapCut plugin designed to empower ChatGPT users to effortlessly create AI-generated videos tailor-made for TikTok and...
2 min read
Writing Team: Sep 15, 2023 10:47:38 AM
TikTok Shop has officially launched in the United States, and it's poised to reshape the world of social commerce. With seamless integrations...
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Writing Team: Sep 14, 2023 12:22:37 PM
Social media has changed the way we communicate, connect, and consume information. Likes, comments, and shares have become the currency of...
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Writing Team: Sep 8, 2023 4:44:21 PM
Hyperlocal social media marketing is a dynamic approach to crafting marketing campaigns that zero in on specific geographic regions.
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Writing Team: Sep 8, 2023 4:34:07 PM
Deciding to rebrand your business is a significant decision that should not be taken lightly, as it can impact your business's image, perception, and...
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Writing Team: Sep 8, 2023 4:22:52 PM
In 2022, 49% of influencers bought followers. Yes, for real.
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Writing Team: Sep 8, 2023 2:50:36 PM
Let's dive into the latest buzz dominating our social media feeds this week.
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Writing Team: Sep 5, 2023 9:11:49 AM
In a groundbreaking move back in 2014, Facebook, now rebranded as Meta, took a significant leap into the world of communication technology by...
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Writing Team: Sep 5, 2023 9:06:09 AM
In a significant shift, X, the rebranded version of Twitter under the leadership of Elon Musk, has initiated a subscription-based model for...
2 min read
Writing Team: Sep 5, 2023 9:01:22 AM
As heavy rain wreaks havoc on Burning Man 2023, transforming the iconic festival into a muddy quagmire, the internet has responded with an outpouring...
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Writing Team: Sep 1, 2023 4:10:41 PM
In a familiar twist of the ever-evolving social media landscape, Instagram is currently in the experimental phase of testing lengthier Reels,...
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Writing Team: Sep 1, 2023 4:05:25 PM
The Threads app by Meta is introducing a significant new feature, as the Threads team begins testing keyword search functionality with users in...
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Writing Team: Sep 1, 2023 3:55:55 PM
TikTok, a dynamic platform where users seamlessly transition from glamorous transformations to playful experiments, owes much of its creative...
1 min read
Writing Team: Aug 29, 2023 5:26:45 PM
Get a glimpse into the buzz dominating our social media feeds this week – from trending topics to the latest shifts in marketing strategies.
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Writing Team: Aug 29, 2023 11:46:11 AM
Elevate your online presence and allure organic traffic to your website with these insightful techniques for optimizing your social media platforms...
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Writing Team: Aug 28, 2023 3:26:55 PM
In a recent interview, Todd Sherman (product lead for YouTube Shorts) spilled the tea on how the algo actually works.
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Writing Team: Aug 25, 2023 11:19:03 AM
Meta, a frontrunner in the competitive landscape of generative AI technology, is making waves by adopting an open source strategy. Building on...
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Writing Team: Aug 25, 2023 11:14:43 AM
A silent revolution is sweeping across social spheres, spearheaded by a groundbreaking EU law that is reshaping the way social media users interact...
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Writing Team: Aug 24, 2023 10:25:07 AM
Snapchat, the popular multimedia messaging app, offers a unique platform for marketers to connect with a younger and engaged audience. And TikTok...
2 min read
Writing Team: Aug 24, 2023 10:14:45 AM
LinkedIn is bolstering its newsletter creation capabilities, responding to the increasing number of members signing up for newsletters within the app.
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Writing Team: Aug 23, 2023 3:46:20 PM
A novel term is circulating on TikTok these days: "deinfluencing."
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Writing Team: Aug 23, 2023 3:41:20 PM
In the wake of Covid-19 lockdowns, the era of "petfluencer" agencies has surged, as an array of people adopted pets during this time. Animals...
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Writing Team: Aug 23, 2023 11:17:45 AM
A captivating and innovative creator subgenre has emerged - the Social Media Alternate Universe (SMAU). Blurring the lines between fiction and...
2 min read
Writing Team: Aug 23, 2023 11:10:00 AM
The emergence of screenshots has given rise to fresh modes of narrative expression, extending from Twitter (X) fan fiction to cinematic storytelling...
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Writing Team: Aug 23, 2023 10:44:18 AM
Instagram's Latest Move: Threads Brings Microblogging to Web Browsers
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Writing Team: Aug 23, 2023 10:27:40 AM
Let's talk about LinkedIn. The platform traditionally associated with professional networking is undergoing a metamorphosis, attracting a new...
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Writing Team: Aug 22, 2023 3:31:24 PM
YouTube has recently introduced a comprehensive set of AI music principles alongside the launch of an innovative AI initiative, developed in...
3 min read
Writing Team: Aug 22, 2023 2:58:26 PM
TikTok is introducing a significant change to its advertising landscape. Brands, including notable names like Clinique UK and DIBS Beauty, now have...
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Writing Team: Aug 22, 2023 11:15:07 AM
Born in 2015, Discord defied the conventions set by social media giants, introducing a platform centered around shared interests and a sense of...
5 min read
Writing Team: Aug 22, 2023 11:05:57 AM
In the vast landscape of social media, a new contender emerged in 2016 - Mastodon. Conceived by Eugen Rochko, this platform sought to challenge the...
2 min read
Writing Team: Aug 21, 2023 3:05:47 PM
In a move that resonates with the sentiments of Gen Z listeners, Spotify has launched its 'Bummer Summer' campaign, leveraging the popularity of sad...
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Writing Team: Aug 18, 2023 3:52:47 PM
You know your IG posts don't show up to everyone. Why? What are the determining ranking factors? Let's talk them through.
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Writing Team: Aug 18, 2023 3:28:22 PM
With X (formerly Twitter) sparking concerns and dissatisfaction since Elon Musk's acquisition in late 2022, users seeking an alternative have...
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Writing Team: Aug 18, 2023 3:20:13 PM
The colossal Meta-backed scientific endeavor aimed at studying the impact of Facebook and Instagram on people's political attitudes during the 2020...
2 min read
Writing Team: Aug 18, 2023 3:12:21 PM
The avian emblem may have perished, but the once-vibrant Twitter, now known as X, endures as a shadowy presence, catering to communities, news...
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Writing Team: Aug 18, 2023 3:02:46 PM
Discovering fresh tracks to listen to can be unexpectedly challenging — which is why YouTube is incorporating some ideas from TikTok in its latest...
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Writing Team: Aug 18, 2023 1:09:25 PM
If you're in TikTok, you suddenly, randomly care about southern sorority hopefuls. Chalk it up to the "Bama Rush" trend.
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Writing Team: Aug 17, 2023 1:26:49 PM
In social media, the convergence of user experience and monetization is reshaping the role of marketers. This transformation is characterized by a...
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Writing Team: Aug 17, 2023 1:16:26 PM
Millennials, born between the early 1980s and late 1990s, are a generation known for their tech-savviness, diverse interests, and unique online...
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Writing Team: Aug 17, 2023 1:10:39 PM
One demographic that should not be overlooked in your social media marketing strategy is the baby boomer generation. These individuals, born...
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Writing Team: Aug 16, 2023 4:52:33 PM
TikTok land, captions are the gateway to engaging storytelling.
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Writing Team: Aug 16, 2023 4:43:33 PM
As Instagram's counterpart under the Meta umbrella, TikTok presents a realm of opportunities for marketers to engage with users in innovative...
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Writing Team: Aug 16, 2023 4:06:28 PM
In Instagram land, where pictures and stories are content currency, the way you organize your posts on your profile is like arranging pieces of a...
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Writing Team: Aug 16, 2023 3:57:40 PM
With Instagram now under the Meta umbrella, the platform continues to evolve as a powerful marketing tool. Mastering Instagram marketing requires a...
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Writing Team: Aug 16, 2023 3:39:57 PM
In the expansive world of social media, audio has taken on a life of its own.
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Writing Team: Aug 16, 2023 3:32:21 PM
In the digital age, the quest for virality has become the holy grail of social media marketing. Crafting content that resonates deeply with audiences...
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Writing Team: Aug 15, 2023 2:32:01 PM
In the ever-evolving landscape of social media, where attention spans are fleeting and competition for engagement is fierce, writers need to...
4 min read
Writing Team: Aug 9, 2023 3:30:19 PM
In digital marketing, where data and analytics are pivotal, a phenomenon known as "Dark Social" has been quietly shaping user behavior and...
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Writing Team: Aug 9, 2023 3:20:37 PM
In recent years, the digital landscape has witnessed a seismic shift in the way we shop. The convergence of social media and e-commerce has given...
4 min read
Writing Team: Aug 9, 2023 3:11:24 PM
Staying attuned to the pulse of online conversations has become a necessity for businesses. This practice, known as social listening, has undergone a...
6 min read
Writing Team: Aug 9, 2023 3:04:39 PM
In the landscape of social media, one trend has captured the attention of both individuals and businesses: ephemeral content. This dynamic form of...
2 min read
Writing Team: Aug 2, 2023 8:50:50 AM
Branded hashtags have become a powerful tool for businesses to enhance their social media presence, build brand awareness, and engage their audience.
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Writing Team: Aug 1, 2023 4:55:54 PM
Welcome to the world of TikTok Ads, where the fusion of creativity and data-driven strategies converges to captivate the young and dynamic Gen Z and...
3 min read
Writing Team: Aug 1, 2023 4:44:08 PM
The Threads app, introduced by Meta (formerly Facebook), has sparked both excitement and skepticism within the social media landscape.
3 min read
Writing Team: Aug 1, 2023 4:33:51 PM
User-Generated Content (UGC) is a powerful marketing tool that allows brands to harness the creativity and enthusiasm of their customers to promote...
4 min read
Writing Team: Aug 1, 2023 4:22:12 PM
Influencer marketing has emerged as a powerful strategy for brands to connect with their target audience authentically.
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Writing Team: Aug 1, 2023 4:15:02 PM
Influencer marketing has become an integral part of social media strategies, offering brands a powerful way to reach their target audience...
