SOCIAL MEDIA MARKETING BLOG

It's (not) all about pop-u-lar.

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Monthly content drops with templates, frameworks, tips, and more.

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social media disengagement

2 min read

Why Does Social Media Disengagement Happen?

Maintaining consumer engagement is crucial for brands. The focus has often been on how to attract and retain customers, but a recent study...

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social media promotions

3 min read

Use Social Media Promotions to Boost Engagement

Attention is the #1 currency of social media strategies.

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likes and engagement metrics social media

2 min read

Likes and Engagement Metrics: Public Opinion in the Age of Social Media

Social media has changed the way we communicate, connect, and consume information. Likes, comments, and shares have become the currency of...

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businessman linkedin

3 min read

Apologies, But LinkedIn Is Now Trendy

Let's talk about LinkedIn. The platform traditionally associated with professional networking is undergoing a metamorphosis, attracting a new...

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zombie twitter

2 min read

The Era of Zombie Twitter

The avian emblem may have perished, but the once-vibrant Twitter, now known as X, endures as a shadowy presence, catering to communities, news...

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girl with rabbit ears anime style

4 min read

Social Listening 2.0: Beyond Mentions, Uncovering Deep Insights from Conversations

Staying attuned to the pulse of online conversations has become a necessity for businesses. This practice, known as social listening, has undergone a...

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girl using an iphone anime style

2 min read

The Art of Branded Hashtags

Branded hashtags have become a powerful tool for businesses to enhance their social media presence, build brand awareness, and engage their audience.

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