7 min read
Joy Youell: Jul 6, 2024 10:31:47 AM
Among the most powerful tools in a writer's arsenal are metaphors and similes. While these two literary devices share similarities, understanding their differences can help you use them more effectively in your writing. Let's dive deep into the...
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7 min read
Joy Youell: Jun 28, 2024 10:49:03 AM
Have you ever found yourself questioning your storytelling skills? We've all experienced that nagging doubt, that sinking feeling in our stomach when...
5 min read
Joy Youell: Jun 28, 2024 10:39:52 AM
The petal structure, or the daisy structure or radial narrative, is a sophisticated storytelling technique that offers writers a unique way to weave...
2 min read
Joy Youell: Jun 19, 2024 9:53:20 AM
Writing academically can often feel like a dry and arduous task, especially when striving to engage readers with complex ideas and research findings....
5 min read
Joy Youell: Apr 11, 2023 5:44:11 PM
The best and most relatable stories fit the audience. This creates intimacy, a byproduct of familiarity.
2 min read
Joy Youell: Apr 11, 2023 7:21:05 AM
The term storytelling is bandied about under a thinly veiled attempt to make brands seem human. It’s often inaccurately associated with the task of...
3 min read
Joy Youell: Apr 9, 2023 11:07:19 AM
Once upon a time you bought a pack of gum so someone would kiss you. True? Maybe not that exactly. Maybe you bought a brand of lettuce because you...
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