Mark Bowden

Mark Bowden is a writer who can sound like everybody's best friend. Pop culture references included at no extra charge.

Woman standing near screens dystopian style.

3 min read

Average SaaS Conversion Rate for Marketing

Spend five minutes in the marketing world, and you will undoubtedly hear about marketing funnels. Contacts turn into prospects, who then turn into leads, and as they progress to the bottom of the funnel, they hopefully convert into customers.