Alex Lindley

Which Website Pages Should You Build Backlinks To?

4 min read

Which Website Pages Should You Build Backlinks To?

There’s all this talk about how to get backlinks, but no one seems to know where those links should point to on your website.

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Anchor Text for Backlinks: Types and Strategies

4 min read

Anchor Text for Backlinks: Types and Strategies

So-called SEO gurus love to talk about backlinks, but when you ask them about anchor text, they clam up.

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6 Link Building Strategies That Actually Work

4 min read

6 Link Building Strategies That Actually Work

Guest posting on paid guest post sites can get you in trouble with Google. Blog and forum comments don’t work. Sifting the internet for broken links...

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What is Domain Authority?

3 min read

What is Domain Authority?

If you’re trying to beef up your backlink profile, you’re going to encounter the term “domain authority” sooner or later. But what is domain...

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SEO on a Budget: How to Rank When You Can’t Afford a Big SEO Contract

3 min read

SEO on a Budget: How to Rank When You Can’t Afford a Big SEO Contract

Here’s the problem: Pretty much all businesses with websites could benefit from SEO, but not all businesses can afford it. Perhaps surprisingly to...

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Does AI Content Work for SEO?

4 min read

Does AI Content Work for SEO?

Artificial intelligence (AI) is already turning all kinds of industries upside-down. Is SEO next?

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Linking Intent: The Backlink-Generating Search Intent Target

4 min read

Linking Intent: The Backlink-Generating Search Intent Target

Spend enough time learning about SEO, and you will almost certainly stumble across some practitioner of the dark SEO arts telling you that you need...

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Content, Credibility & SEO: Building Trust with Readers and Robots

4 min read

Content, Credibility & SEO: Building Trust with Readers and Robots

As of March of 2022, the internet is home to just under 2 billion websites. And probably less than 1% of them are worth visiting. How do you make...

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Writing for Search Intent: Capturing the ‘Why’ Instead of the ‘Who’

4 min read

Writing for Search Intent: Capturing the ‘Why’ Instead of the ‘Who’

Think about the last Google search you did. What did you type? Whether you typed “sushi near me,” “how to fix a leaky faucet” or basically anything...

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SEO FAQs

5 min read

SEO FAQs

There’s no shortage of questions in SEO, but answers you can trust? Those are in short supply.

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The Importance of Content Writing in SEO

5 min read

The Importance of Content Writing in SEO

SEO once existed in a vacuum. You could set out to improve the SEO of your site and barely touch the content. But those days have been over for a...

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5 Ways to Use Google Search Console to Improve SEO

5 min read

5 Ways to Use Google Search Console to Improve SEO

Unless you’re really lucky or working with an experienced SEO copywriter, you won’t publish a new blog post on your website and see it skyrocket to...

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What the H1? A Full Breakdown of H-Tags for SEO

4 min read

What the H1? A Full Breakdown of H-Tags for SEO

Good writing is good writing, for SEO purposes and otherwise. That’s the rule. But there are a ton of little factors and recommendations that, when...

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Best Word Count for SEO? There Isn’t One

3 min read

Best Word Count for SEO? There Isn’t One

This blog post is 950 words. Is that the best word count for SEO purposes? Nope.

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Does Duplicate Content Affect SEO

5 min read

Does Duplicate Content Affect SEO?

When you have a blog post, landing page, product description or other piece of web content that is working well for you, the temptation to use the...

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