Joy Youell

Joy Youell is a content strategist and writer.

Books for Writers on Writing

2 min read

Books for Writers on Writing

Are you looking to enhance your writing skills? The key to becoming a better writer lies in reading. There are numerous excellent books available on the subject of writing, the writer's experience, and effective writing techniques. Whether you...

READ NOW
How to Become a Professional Marketing Writer

5 min read

How to Become a Professional Marketing Writer

A professional marketing writer is a copy expert but also capable of understanding the big picture of how marketing supports business growth. If you...

READ NOW
4 Short-Form Content Exercises

3 min read

4 Short-Form Content Exercises

Short-form content includes things like ads, social posts, snippets, and direct messages. This is a vital tool for any copywriter to have, and it’s...

READ NOW
time

4 min read

TIME MANAGEMENT TIPS FOR WRITERS

When you are a copywriter, especially if you’re a freelancer, time is money. I coach writers on this all of the time. Becoming faster AND better is...

READ NOW
Dealing with Anxiety as a Creative Professional

4 min read

Dealing with Anxiety as a Creative Professional

If you are a professional writer, you are in a creative field. As a creative professional, your work is inherently subjective. When you put it out in...

READ NOW
Content AI is About to Make You Obsolete. Unless…

3 min read

Content AI is About to Make You Obsolete. Unless…

If, as a professional writer, you think content AI and copywriting tools have nothing to do with you: you’re not looking closely enough.

READ NOW
How Do You Go From Freelancing to Building an Agency?

6 min read

How Do You Go From Freelancing to Building an Agency?

Whether you’re fresh out of college or fresh out of the corporate world, freelancers typically start out solo. Freelancing solo is a reasonable way...

READ NOW
How to Write a Scope of Work

5 min read

How to Write a Scope of Work

Writing a scope of work for a copywriting job is essential to setting the right client expectations, forming the right (enforceable) boundaries, and...

READ NOW
7 Tips for Freelancers: Building Client Relationships

5 min read

7 Tips for Freelancers: Building Client Relationships

If I’ve learned anything from living in the freelance world, it’s that your career is made or broken based on the strength of your client...

READ NOW
Copywriter Organization (and General Efficiency Tips for Work)

3 min read

Copywriter Organization (and General Efficiency Tips for Work)

It blows my mind how many freelance copywriters have no plan. No organization. No structure to their work life. This is a quick way to make a small...

READ NOW
Writer Book Recommendations

1 min read

Writer Book Recommendations

Writers who read can write better. More proficiently. With greater expertise. Masterfully. Adeptly. Okay you get the idea. We are constantly building...

READ NOW
Here’s How to Fire a Copywriting Client

4 min read

Here’s How to Fire a Copywriting Client

As your copywriting business grows, you will inevitably outgrow clients. Now, I’m writing this in part because I’ve done this poorly in the past,...

READ NOW
6 Copywriting Interview Mistakes

4 min read

6 Copywriting Interview Mistakes

As someone who both interviews as a copywriter and interviews copywriters, there are a few oh-no-nos. These are all mistakes I’ve made that I kick...

READ NOW
Outlining: 4 Ways to Approach a Blank Page

3 min read

Outlining: 4 Ways to Approach a Blank Page

If you hope to become a more efficient writer, the only way to get there is to use effective outlining practices. There are probably endless...

READ NOW
Five Benefits of Working With a Writer Group

4 min read

Five Benefits of Working With a Writer Group

Being a freelance writer can be a lonely gig. Most of the time, the “freedom” part is achieved by being categorically disassociated with any one...

READ NOW
How Many Copywriting Clients Should You Have?

3 min read

How Many Copywriting Clients Should You Have?

Everyone is different. Profound. But seriously: I have copywriting colleagues who have three to five clients, and others who have 20+ (me, which is...

READ NOW
Freelance Writer Pay Cycle: When Will I Get Paid

2 min read

Freelance Writer Pay Cycle: When Will I Get Paid!?

When you are fresh on the scene as a freelance writer, or when you transition to a copywriting career, you need to understand how pay cycles work....

READ NOW
Should You Limit Client Edits

3 min read

Should You Limit Client Edits?

As a professional writer, you are going to face endless (sometimes painful) rounds of edits. I often say that it’s hard to describe to someone the...

READ NOW
Upwork Cover Letter Tips

3 min read

Upwork Cover Letter Tips

Unpopular opinion? Let’s say controversial at least: I love Upwork. I get jobs on Upwork, I hire people on Upwork and I think it’s an awesome...

READ NOW
3 Things That Impact Copywriter Pricing

3 min read

3 Things That Impact Copywriter Pricing

Ahhh, your rates. Setting them, increasing them - it’s one of the first major business decisions you’ll make as a professional copywriter. It’s...

READ NOW
2 Types of Copywriting Clients

2 min read

2 Types of Copywriting Clients

There are two types of copywriting clients, one kind you want; the other you don’t. There are some dead giveaways to which is which, and it’s...

READ NOW
Why Every Blogger Should Read Novels

10 min read

Why Every Blogger Should Read Novels

Every blogger should read novels. Every marketing writer should read novels. If you don’t read, you can’t write. Period. If you can admit, “I don’t...

READ NOW
How to Write Like a Native English Speaker

3 min read

How to Write Like a Native English Speaker

I work with a lot of people around the world. Digital marketing has some amazing talent in countries like Saudi Arabia, Lebanon, Australia, India,...

READ NOW