--- title: Wait, Threads Still Exists? (Yes – and Tons of People Are Downloading It) description: Threads is undoubtedly growing, but it’s not yet ready to dethrone X. image: https://www.hireawriter.us/hubfs/HAW%20blog%20-%202024-11-19T183738.541.png --- [Skip to the main content.](https://www.hireawriter.us/social/wait-threads-still-exists-yes-and-tons-of-people-are-downloading-it#main-content) [![Untitled design (90)](https://www.hireawriter.us/hs-fs/hubfs/Untitled%20design%20(90).png?width=500&height=500&name=Untitled%20design%20(90).png "Untitled design (90)")](http://hireawriter.us) [![Untitled design (90)](https://www.hireawriter.us/hs-fs/hubfs/Untitled%20design%20(90).png?width=500&height=500&name=Untitled%20design%20(90).png "Untitled design (90)")](http://hireawriter.us) - [FOR BUSINESSES](https://www.hireawriter.us/for-businesses) - [SEO COPYWRITING](https://www.hireawriter.us/seo-copywriting) - [SOCIAL MEDIA CONTENT](https://www.hireawriter.us/social-media-services) - [WEBSITE COPYWRITING](https://www.hireawriter.us/website-copywriting) - [LEAD GEN COPYWRITING](https://www.hireawriter.us/lead-generation-copywriting) - [MARKETING STRATEGY](https://www.hireawriter.us/marketing-strategy) - [FOR AGENCIES](https://www.hireawriter.us/agency-partnership) - [WHITE LABELED COPYWRITING](https://www.hireawriter.us/white-labeled-copywriting) - [FRACTIONAL SEO LEADERSHIP](https://www.hireawriter.us/fractional-seo-leadership) - [TECHNICAL SEO](https://www.hireawriter.us/technical-seo) - [TRAINING](https://www.hireawriter.us/training) - [ABOUT HAW](https://www.hireawriter.us/about) - [JOBS](https://www.hireawriter.us/hire-a-writer-jobs) - [LEARN](https://www.hireawriter.us/learn) - [LEARN SEO](https://www.hireawriter.us/seo) - [LEARN BUSINESS CONTENT](https://www.hireawriter.us/business) - [LEARN SOCIAL MEDIA](https://www.hireawriter.us/social) - [LEARN STORYTELLING](https://www.hireawriter.us/storytelling) - [LEARN CREATIVE WRITING](https://www.hireawriter.us/creative) - [LEARN TECHNICAL WRITING](https://www.hireawriter.us/technical-content) - [LEARN FREELANCE WRITING](https://www.hireawriter.us/freelance) - [CONTACT](https://www.hireawriter.us/contact) Search Toggle Menu Search Toggle Menu - [FOR BUSINESSES](https://www.hireawriter.us/for-businesses) - [SEO COPYWRITING](https://www.hireawriter.us/seo-copywriting) - [SOCIAL MEDIA CONTENT](https://www.hireawriter.us/social-media-services) - [WEBSITE COPYWRITING](https://www.hireawriter.us/website-copywriting) - [LEAD GEN COPYWRITING](https://www.hireawriter.us/lead-generation-copywriting) - [MARKETING STRATEGY](https://www.hireawriter.us/marketing-strategy) - [FOR AGENCIES](https://www.hireawriter.us/agency-partnership) - [WHITE LABELED COPYWRITING](https://www.hireawriter.us/white-labeled-copywriting) - [FRACTIONAL SEO LEADERSHIP](https://www.hireawriter.us/fractional-seo-leadership) - [TECHNICAL SEO](https://www.hireawriter.us/technical-seo) - [TRAINING](https://www.hireawriter.us/training) - [ABOUT HAW](https://www.hireawriter.us/about) - [JOBS](https://www.hireawriter.us/hire-a-writer-jobs) - [LEARN](https://www.hireawriter.us/learn) - [LEARN SEO](https://www.hireawriter.us/seo) - [LEARN BUSINESS CONTENT](https://www.hireawriter.us/business) - [LEARN SOCIAL MEDIA](https://www.hireawriter.us/social) - [LEARN STORYTELLING](https://www.hireawriter.us/storytelling) - [LEARN CREATIVE WRITING](https://www.hireawriter.us/creative) - [LEARN TECHNICAL WRITING](https://www.hireawriter.us/technical-content) - [LEARN FREELANCE WRITING](https://www.hireawriter.us/freelance) - [CONTACT](https://www.hireawriter.us/contact) [Facebook](https://www.facebook.com/Hireawriteronline) [Instagram](https://www.instagram.com/joywriteryouell/) [Linkedin](https://www.linkedin.com/company/hireawriter/) [X](https://www.hireawriter.us/social/wait-threads-still-exists-yes-and-tons-of-people-are-downloading-it#0) [YouTube](https://www.youtube.com/channel/UC8sZOTANgCCjtn29m4J0Z6A) [Medium](https://medium.com/hireawriter) [Tiktok](https://www.tiktok.com/@joyyouell) [Pinterest](https://www.pinterest.com/joyfromhireawriter/) 2 min read # Wait, Threads Still Exists? (Yes – and Tons of People Are Downloading It) [![Picture of Writing Team](https://www.hireawriter.us/hubfs/HAW%20Logo%20T%20%26%20White%20square-3.png) Writing Team](https://www.hireawriter.us/social/author/writing-team) : Nov 19, 2024, 6:37:54 PM [Social Media](https://www.hireawriter.us/social/tag/social-media) [Threads](https://www.hireawriter.us/social/tag/threads) ![Wait, Threads Still Exists? (Yes – and Tons of People Are Downloading It)](https://www.hireawriter.us/hubfs/HAW%20blog%20-%202024-11-19T183738.541.png) The social media landscape is always shifting, but one app is proving it’s not just a fleeting trend: Threads. According to the latest data from Appfigures, Threads was the most downloaded app on iOS in October 2024, a repeat of its performance from September. With over 275 million total users and growing, Threads is becoming an undeniable contender in the real-time social media space. ## **Threads by the Numbers** [Threads’](https://www.hireawriter.us/social/threads-are-you-on-it-do-we-care) steady climb in downloads has surprised many observers. [Meta’s official reporting](https://www.socialmediatoday.com/news/threads-continues-to-lead-the-download-charts-in-october/733421/) highlights some impressive milestones: - **275 million users by October**: That’s a significant increase fueled by consistent downloads. - **15 million sign-ups in November**: According to Instagram chief Adam Mosseri, the momentum hasn’t slowed. - **Likely surpassed 300 million users**: With its current trajectory, Threads could hit even higher numbers before year’s end. For comparison, X (formerly Twitter) boasts over 500 million monthly active users, meaning Threads is still playing catch-up. But given its pace of growth, it’s catching up faster than many expected. ## **Are Downloads the Same as Active Users?** Not exactly. While the download numbers are impressive, not all new users stick around. Some download Threads out of curiosity before returning to other platforms like X or [Instagram.](https://www.hireawriter.us/social/what-you-need-to-know-about-the-close-friends-list-on-instagram) However, Threads’ ongoing growth suggests it’s carving out a space in the social media ecosystem, even if its active user count isn’t yet on par with X’s. ## **Competition in the Social Media Race** Threads isn’t the only app trying to capitalize on dissatisfaction with X. Bluesky, another contender, has gained traction among those looking for a Twitter alternative. However, its user base remains much smaller, with only 20 million active users. Bluesky has developed a loyal, tech-savvy niche audience, but its mainstream appeal lags far behind Threads. Even so, Threads faces its own challenges. With X still maintaining relevance—especially given its political significance—Threads will need more than user growth to solidify its position. [![New call-to-action](https://no-cache.hubspot.com/cta/default/24409333/59fe000f-66f9-4623-98d7-a2fc038a77db.png)](https://cta-redirect.hubspot.com/cta/redirect/24409333/59fe000f-66f9-4623-98d7-a2fc038a77db) ## **Threads vs. X: The Battle for Influence** The 2024 U.S. election has put X under a microscope. Reports suggest a mass exodus of users due to Elon Musk’s involvement in President-elect Trump’s campaign. Yet, X claims record-high usage during the election, creating a mixed narrative about its current state. Threads, meanwhile, is benefiting from X’s controversies, but questions remain about its ability to match X’s influence. X has historically been a go-to platform for breaking news, political discourse, and real-time updates. With Trump’s potential reliance on X during his second term, the app could see a resurgence, keeping it relevant for political and policy announcements. ## **The Road Ahead for Threads** Threads is undoubtedly growing, but it’s not yet ready to dethrone X. To become a dominant player, it must sustain user engagement, build a stronger cultural footprint, and offer unique features that set it apart from competitors. Still, Threads’ continued rise in downloads is a positive sign for Meta’s latest social media venture. While it might not yet have the influence of X or the niche appeal of Bluesky, it’s clear that Threads is here to stay—and it’s steadily gaining ground. For now, the real-time social media race is far from over, but Threads is making its case as a serious contender. - [Tweet](https://twitter.com/share) [![Threads Launches Initial Testing of Keyword Search Feature](https://www.hireawriter.us/hubfs/HAW%20blog%20-%202023-09-01T160456.311%20(1).png)](https://www.hireawriter.us/social/threads-launches-initial-testing-of-keyword-search-feature) 1 min read #### [Threads Launches Initial Testing of Keyword Search Feature](https://www.hireawriter.us/social/threads-launches-initial-testing-of-keyword-search-feature) ![Picture of Writing Team](https://www.hireawriter.us/hs-fs/hubfs/HAW%20Logo%20T%20%26%20White%20square-3.png?width=30&name=HAW%20Logo%20T%20%26%20White%20square-3.png) [Writing Team](https://www.hireawriter.us/social/author/writing-team) : Sep 1, 2023, 4:05:25 PM The Threads app by Meta is introducing a significant new feature, as the Threads team begins testing keyword search functionality with users in... [Social Media](https://www.hireawriter.us/social/tag/social-media) [Meta](https://www.hireawriter.us/social/tag/meta) [Threads](https://www.hireawriter.us/social/tag/threads) [Read More](https://www.hireawriter.us/social/threads-launches-initial-testing-of-keyword-search-feature) [![Threads By Instagram Launches Web Interface, Expanding Access Beyond Mobile](https://www.hireawriter.us/hubfs/HAW%20blog%20-%202023-08-23T104400.826.png)](https://www.hireawriter.us/social/threads-by-instagram-launches-web-interface-expanding-access-beyond-mobile) 1 min read #### [Threads By Instagram Launches Web Interface, Expanding Access Beyond Mobile](https://www.hireawriter.us/social/threads-by-instagram-launches-web-interface-expanding-access-beyond-mobile) ![Picture of Writing Team](https://www.hireawriter.us/hs-fs/hubfs/HAW%20Logo%20T%20%26%20White%20square-3.png?width=30&name=HAW%20Logo%20T%20%26%20White%20square-3.png) [Writing Team](https://www.hireawriter.us/social/author/writing-team) : Aug 23, 2023, 10:44:18 AM Instagram's Latest Move: Threads Brings Microblogging to Web Browsers [Social Media](https://www.hireawriter.us/social/tag/social-media) [Instagram](https://www.hireawriter.us/social/tag/instagram) [Meta](https://www.hireawriter.us/social/tag/meta) [Threads](https://www.hireawriter.us/social/tag/threads) [Read More](https://www.hireawriter.us/social/threads-by-instagram-launches-web-interface-expanding-access-beyond-mobile) [![Meta Provides Guidance for Advertisers Based on Latest Engagement Trends](https://www.hireawriter.us/hubfs/HAW%20blog%20-%202025-05-08T130936.280.png)](https://www.hireawriter.us/social/meta-provides-guidance-for-advertisers-based-on-latest-engagement-trends) 5 min read #### [Meta Provides Guidance for Advertisers Based on Latest Engagement Trends](https://www.hireawriter.us/social/meta-provides-guidance-for-advertisers-based-on-latest-engagement-trends) ![Picture of Writing Team](https://www.hireawriter.us/hs-fs/hubfs/HAW%20Logo%20T%20%26%20White%20square-3.png?width=30&name=HAW%20Logo%20T%20%26%20White%20square-3.png) [Writing Team](https://www.hireawriter.us/social/author/writing-team) : May 8, 2025, 1:14:45 PM If you want to know where to focus your social media marketing efforts, sometimes it pays to listen to the platform itself. 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