SOCIAL MEDIA MARKETING BLOG

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Monthly content drops with templates, frameworks, tips, and more.

Instagram

A girl video calling a boy on a cellphone in dark, edgy anime style.

3 min read

The Anatomy of an Instagram Bio

Let's talk about the unsung hero of your Instagram profile: your bio. This tiny little blurb is like your digital elevator pitch, and it can make or...

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Three people looking at a phone in dark, edgy anime style.

3 min read

What You Need to Know About Instagram Engagement Rates

Alright, let's talk about the holy grail of Instagram metrics: your engagement rate. If you're not tracking this number, you're basically flying...

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A person editing at a desktop computer in a dim room in dark, edgy anime style.

4 min read

Managing Multiple Social Media Accounts

Managing multiple social media accounts is no joke. Whether you're running the show as a social media manager or leading the charge at a marketing...

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Friends sitting together at a high school football game in dark edgy anime style.

2 min read

What You Need to Know About the Close Friends List on Instagram

All right, folks, buckle up because Instagram dropped some big news a few months ago. In case you missed it, they rolled out a new way to post...

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A teenager watching a vertical video on social media in dark edgy anime style.

2 min read

Vertical Video: Revolutionizing Social Media Engagement Strategies

One trend has emerged as the undisputed king: video content. Industry-leading publications have been abuzz with discussions about the unparalleled...

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An image drawn in a dark edgy anime style of a girl in a dark room on her cellphone with the screen illuminated.

3 min read

A Comprehensive Guide to Mastering Instagram Growth

Instagram has evolved from a photo-sharing app into a powerful marketing channel for brands and creators alike. With over 1.35 billion daily active...

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Two people sitting in a dark room, working on a project together in anime style.

3 min read

Instagram Collab: A How-To

Connecting with fellow brands and creators on Instagram is an excellent strategy for expanding your presence on the platform, and Instagram Collab...

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instagram algorithm

2 min read

Play the Instagram Algorithm: Tried-and-Tested Strategies

Unlocking the secrets behind the Instagram algorithm can be a game-changer for content strategists navigating social media

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In dark, edgy anime style: a woman sitting at a desk writing a story.

3 min read

Instagram Stories: From Creation to Conversion for Marketers

It may sound like an exaggeration, but a simple Instagram Story really can transform your business. Instagram Stories are a unique tool. They go...

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reels

1 min read

Instagram Extends Reels Uploads of 3-Minute and 10-Minute Duration

In a familiar twist of the ever-evolving social media landscape, Instagram is currently in the experimental phase of testing lengthier Reels,...

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threads on the web

1 min read

Threads By Instagram Launches Web Interface, Expanding Access Beyond Mobile

Instagram's Latest Move: Threads Brings Microblogging to Web Browsers

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anime style girl with headphones

3 min read

Deciphering Instagram's Ranking System

You know your IG posts don't show up to everyone. Why? What are the determining ranking factors? Let's talk them through.

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person in front of a clock anime style

2 min read

The Dilemma of Chronological Feeds: Meta's Revelation

The colossal Meta-backed scientific endeavor aimed at studying the impact of Facebook and Instagram on people's political attitudes during the 2020...

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girl with a grid anime style

2 min read

Instagram Grid Styles (Yes, More Than One)

In Instagram land, where pictures and stories are content currency, the way you organize your posts on your profile is like arranging pieces of a...

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instagram marketing

10 min read

Guide to Instagram Marketing in the Meta Era

With Instagram now under the Meta umbrella, the platform continues to evolve as a powerful marketing tool. Mastering Instagram marketing requires a...

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group of teens listening to music anime style

2 min read

Trending Sounds on TikTok and Instagram

In the expansive world of social media, audio has taken on a life of its own.

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3 Ways to Make the 2022 Instagram Updates Work For Your Brand

3 min read

3 Ways to Make the 2022 Instagram Updates Work For Your Brand

For Instagram users, the platform’s constant updates can cause a major headache but for creators, businesses, and social media marketers who take...

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