4 min read
What Children's Literature Can Teach Copywriters
When was the last time you picked up a children’s book? If you don’t have kids, it’s probably been a while. Even if you do have kids, when was the...
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4 min read
When was the last time you picked up a children’s book? If you don’t have kids, it’s probably been a while. Even if you do have kids, when was the...
4 min read
It was printed on the wall in brilliant block letters. “What is popular is not always right. What is right is not always popular.” This phrase is...
3 min read
When approaching a new story, one of the very first — and most important — decisions an author must make is that of narrative voice. This determines...
4 min read
In my previous post, I discussed one of the most popular story templates of all time: The Hero’s Journey. As noted in that discussion, the classic...
4 min read
While story structure provides a general framework for novels and films, getting familiar with the most common plot archetypes in storytelling can...
4 min read
Whether you're working on a comedy, drama, cozy mystery or fast-paced thriller, one of the most important components of your story is the structural...