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Copywriting

gen z

4 min read

A Guide to Grammar for the Gen Z Squad

Gen Z, also known as those who came into the world from 1997 to 2012 (stretching to 2015 because, as we'll dive into with their linguistic quirks,...

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tv pop art style

5 min read

Lessons for Writers from Iconic Sitcoms

You know why you love sitcoms? Writers. Writers make sitcoms worth watching (and the world go round, but that's obviously our biased opinion).

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alien pop art style

3 min read

Alien Advice Column

Welcome to an Extraterrestrial Expedition of Imagination!

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girl pop art style

2 min read

Metaphor Mania: Crafting Short Stories Based on Everyday Idioms

Metaphors are the spices of language, enriching our communication by infusing it with vivid imagery and underlying meanings.

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Writing Copy People Care About

3 min read

Writing Copy People Care About

Think about the last time you did the research for a potential purchase. Let’s say you needed a new washing machine or vacuum cleaner and were...

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Taking a Step Back

2 min read

Taking a Step Back

Just like athletes need to train physically, copywriters train mentally. Being someone who enjoys both physical and mental workouts, I discovered a...

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Writing Exercises for Creativity

4 min read

Writing Exercises for Creativity

Writers have to be creative on demand. To succeed in this inherently creative profession, it’s important to practice!

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