2 min read
Writing Team: Sep 10, 2024 11:15:16 AM
An analogy is a comparison between two things, often to explain or clarify something unfamiliar by relating it to something more familiar. It helps...
2 min read
Writing Team: Sep 10, 2024 11:12:29 AM
In the realm of human cognition, few concepts are as intriguing and controversial as mind control. While often associated with science fiction or...
4 min read
Writing Team: Sep 6, 2024 1:59:00 PM
In the world of writing, whether it's for business, academia, or creative pursuits, the difference between good and great often comes down to one...
1 min read
Writing Team: Aug 12, 2024 6:15:00 AM
"The secret of getting ahead is getting started. The secret of getting started is breaking your complex overwhelming tasks into small manageable...
2 min read
Writing Team: Jul 22, 2024 5:53:07 PM
We seek stories that stir our emotions. We crave excitement, empathy, and even fear from our novels and movies. Storytellers excel at eliciting these...
2 min read
Writing Team: Jul 10, 2024 11:49:14 AM
Our unique neuronal connections enable us to create literature, art, and complex ideas. Understanding how these brain functions work can provide...
4 min read
Writing Team: Nov 7, 2023 5:34:46 PM
Gen Z, also known as those who came into the world from 1997 to 2012 (stretching to 2015 because, as we'll dive into with their linguistic quirks,...
5 min read
Writing Team: Aug 18, 2023 1:24:34 PM
You know why you love sitcoms? Writers. Writers make sitcoms worth watching (and the world go round, but that's obviously our biased opinion).
3 min read
Writing Team: Aug 15, 2023 3:14:36 PM
Welcome to an Extraterrestrial Expedition of Imagination!
2 min read
Writing Team: Aug 15, 2023 2:24:47 PM
Metaphors are the spices of language, enriching our communication by infusing it with vivid imagery and underlying meanings.
3 min read
Amy Williams: Apr 11, 2023 3:56:50 PM
Think about the last time you did the research for a potential purchase. Let’s say you needed a new washing machine or vacuum cleaner and were...
2 min read
Meagan Voulo: Apr 11, 2023 8:06:16 AM
Just like athletes need to train physically, copywriters train mentally. Being someone who enjoys both physical and mental workouts, I discovered a...
4 min read
Meagan Voulo: Apr 10, 2023 9:31:48 AM
Writers have to be creative on demand. To succeed in this inherently creative profession, it’s important to practice!
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