SOCIAL MEDIA MARKETING BLOG

It's (not) all about pop-u-lar.

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Monthly content drops with templates, frameworks, tips, and more.

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social media duplication

1 min read

Innovative Marketing in the Age of Social Media Duplication

In a savvy response to the burgeoning trend of 'dupes' on TikTok, Olaplex, a leading hair care brand, decided to beat imitators at their own game....

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sharenting

2 min read

The Age of 'Sharenting' to Safeguard Children's Privacy

For parents navigating the digital landscape while raising children, sharing moments about our kids on social media can be enjoyable, but it also...

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meta ad free paid

1 min read

Meta Reportedly Considering Paid Ad-Free Option for Instagram and Facebook in Europe

Meta is reportedly developing a paid subscription model for European users to access ad-free versions of Instagram and Facebook. The move aims to...

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likes and engagement metrics social media

2 min read

Likes and Engagement Metrics: Public Opinion in the Age of Social Media

Social media has changed the way we communicate, connect, and consume information. Likes, comments, and shares have become the currency of validation...

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hyperlocal smm

3 min read

Tips for Hyperlocal Social Media Marketing

Hyperlocal social media marketing is a dynamic approach to crafting marketing campaigns that zero in on specific geographic regions.

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