SOCIAL MEDIA MARKETING BLOG

It's (not) all about pop-u-lar.

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Monthly content drops with templates, frameworks, tips, and more.

Influencers

A teenage boy taking a picture of a teenage girl on a city street in dark edgy anime style.

4 min read

Why Influencer Marketing Needs to Be On Your Radar in 2024

If you're still sleeping on influencer marketing, it's time to wake up. This isn't some flash-in-the-pan trend with a market set to hit $21.1B. It's...

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deinfluencer

2 min read

Because No One Can Just Chill, Now There's "Deinfluencing"

A novel term is circulating on TikTok these days: "deinfluencing."

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petfluencer

2 min read

Life Gets Weirder and Weirder: Meet "Petfluencing"

In the wake of Covid-19 lockdowns, the era of "petfluencer" agencies has surged, as an array of people adopted pets during this time. Animals as the...

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girl looking at phone anime style

4 min read

Influencer Contracts: Stay Legal, Stay Cool

Influencer marketing has emerged as a powerful strategy for brands to connect with their target audience authentically.

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girl in headphones anime style

2 min read

Influencer Marketing for Social Media

Influencer marketing has become an integral part of social media strategies, offering brands a powerful way to reach their target audience...

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