3 min read
Did Meta Allow TikTok To Grow in Order To Dilute the FTC's Antitrust Case?
In the high-stakes chess game of social media dominance, an interesting theory has emerged regarding Meta's shifting stance toward TikTok. The...
Monthly content drops with templates, frameworks, tips, and more.
3 min read
In the high-stakes chess game of social media dominance, an interesting theory has emerged regarding Meta's shifting stance toward TikTok. The...
2 min read
TikTok has been granted yet another lifeline in the U.S. as President Donald Trump announces a second 75-day extension for ByteDance to reach a deal...
5 min read
Millions of TikTok users in the United States woke up Sunday morning to find they could no longer access the app or platform. Both Google and Apple...
3 min read
As a potential TikTok ban looms across the United States, users have found a creative and slightly macabre way to cope with the loss of the wildly...
3 min read
The popular social media platform TikTok was officially removed from major app stores, including Apple, Amazon, and Google Play, after a federal law...
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A U.S. appeals court has recently denied TikTok's request to block the government's mandated sell-off of the app, bringing the company closer to a...
2 min read
In a significant departure from his previous position, President-elect Donald Trump has reversed his stance on TikTok, telling supporters that a vote...
2 min read
Welcome to the wild world of TikTok influencer analytics, where your perfect brand partner might be one dancing dentist or skateboarding grandma...
3 min read
So your CEO just asked why that random dance video outperformed your carefully planned brand campaign, and now you're diving into TikTok analytics...
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Emotional engagement is crucial for driving user interaction and building brand loyalty. Emotion AI allows brands to track and analyze emotional...
3 min read
TikTok's meteoric rise as a social media platform has led brands to seek innovative ways to engage with its vast, creative audience. One of the most...
3 min read
TikTok Live Shopping is a powerhouse for real-time engagement and sales. With its seamless integration of entertainment, social interaction, and...
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Computer Vision AI has emerged as a powerful tool for analyzing TikTok content and predicting trends. This article will guide marketing leaders and...
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TikTok's algorithm, known for its uncanny ability to understand user preferences and deliver highly engaging content, has evolved significantly. This...
3 min read
TikTok has rapidly emerged as a powerful platform for advertisers, offering access to a vast, engaged audience. This article delves into the...
2 min read
TikTok, the short-form video platform owned by Chinese company ByteDance, has rapidly ascended to become a dominant force in the global social media...
2 min read
The TikTok algorithm is the backbone of the platform's success, delivering personalized content to its 1.2 billion active users. Understanding how it...
2 min read
TikTok exploded in popularity during the pandemic and remains a powerhouse with 1.5 billion monthly active users. If your business isn't leveraging...
2 min read
As we dive into 2024, TikTok continues to be a hotbed of creativity and viral sensations. From dance challenges to life hacks, the platform has seen...
1 min read
In a significant update for content creators, TikTok has introduced a new feature allowing users to upload custom thumbnail images for their videos....
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TikTok’s advertising momentum is decelerating amid uncertainty over a potential U.S. ban, which is creating caution among advertisers.
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TikTok has recently rolled out new restrictions on ads targeting teens and introduced AI disclosure requirements for advertisers. These changes aim...
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In a world where AI-generated content is becoming more prevalent, TikTok refused to be left behind. The social media giant announced a game-changing...
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Listen up, all you eCommerce brands out there—TikTok sent you a shiny new guide to help you improve your ad game.
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Real talk: are people actually using TikTok to stay informed, or is it just a never-ending stream of dance challenges and lip-syncing teens?
3 min read
Listen up, fashion brands, because last year, TikTok released a major key to unlocking your marketing potential on the platform. They've compiled a...
2 min read
TikTok, the popular short-form video platform, released a game-changing update: a new label that creators can apply to their content to indicate when...
3 min read
In the dynamic realm of social media, few platforms have captured the attention and imagination of creators and audiences like TikTok. With its...
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In a novel approach to Halloween, Snapchat has rolled out an immersive content series titled "Phantom House.”
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As marketers are becoming increasingly optimistic about their social media strategies, the digital advertising market in 2023 is on the path to...
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Let's face it: short-form videos have revolutionized how we can market to our audience. Remember Vine? Think back to how effective just six seconds...
1 min read
TikTok is currently in the testing phase of integrating links to Google search results within its internal search functionality. Users have reported...
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ByteDance has introduced a CapCut plugin designed to empower ChatGPT users to effortlessly create AI-generated videos tailor-made for TikTok and...
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TikTok Shop has officially launched in the United States, and it's poised to reshape the world of social commerce. With seamless integrations with...
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In a significant shift, X, the rebranded version of Twitter under the leadership of Elon Musk, has initiated a subscription-based model for...
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As heavy rain wreaks havoc on Burning Man 2023, transforming the iconic festival into a muddy quagmire, the internet has responded with an outpouring...
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In a familiar twist of the ever-evolving social media landscape, Instagram is currently in the experimental phase of testing lengthier Reels,...
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TikTok, a dynamic platform where users seamlessly transition from glamorous transformations to playful experiments, owes much of its creative prowess...
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A silent revolution is sweeping across social spheres, spearheaded by a groundbreaking EU law that is reshaping the way social media users interact...
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A novel term is circulating on TikTok these days: "deinfluencing."
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TikTok is introducing a significant change to its advertising landscape. Brands, including notable names like Clinique UK and DIBS Beauty, now have...
2 min read
If you're in TikTok, you suddenly, randomly care about southern sorority hopefuls. Chalk it up to the "Bama Rush" trend.
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TikTok land, captions are the gateway to engaging storytelling.
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As Instagram's counterpart under the Meta umbrella, TikTok presents a realm of opportunities for marketers to engage with users in innovative and...
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In the expansive world of social media, audio has taken on a life of its own.
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In the digital age, the quest for virality has become the holy grail of social media marketing. Crafting content that resonates deeply with audiences...
6 min read
In the landscape of social media, one trend has captured the attention of both individuals and businesses: ephemeral content. This dynamic form of...
3 min read
Welcome to the world of TikTok Ads, where the fusion of creativity and data-driven strategies converges to captivate the young and dynamic Gen Z and...
2 min read
The TikTok For You Feed (FYF) is a hot topic in the social media marketing world. It is a seemingly unprejudiced, algorithmically driven heartbeat...
3 min read
Creating a series has long been a reliable addition to any growth strategy on TikTok, but an official Series feature didn’t exist until earlier this...
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Everyone wants to know how to go viral. But the truth is, that isn’t a good strategy for growth.
3 min read
When following TikTok's best practices, it’s easy to get overwhelmed. Most social media gurus or specialists will recommend a high volume of content...
4 min read
TikTok is one of the best platforms for building a social media following in 2023. The potential for growth is significant, which is why so many...
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If you’ve spent a decent amount of time researching TikTok growth strategies, you’ve probably heard of the dreaded shadowban. Maybe you’re here...
5 min read
Ah, TikTok. The enigmatic, mysterious youngster of social media platforms. The belief that TikTok is a wild west of unknowable outcomes is easy to...
3 min read
Storytelling on TikTok is one of the most effective methods you can use for your business’s digital marketing strategy. The power for growth and...
3 min read
If you’re reading this, you probably already understand the power of TikTok for businesses. The potential to grow and reach new customers is amazing!
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For businesses just starting out, it can be extremely overwhelming to know what to post on TikTok. The platform is new and constantly changing, so if...