SOCIAL MEDIA MARKETING BLOG

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Monthly content drops with templates, frameworks, tips, and more.

TikTok

An adult taking a selfie for TikTok in dark edgy anime style.

3 min read

TikTok Analytics: Unlocking the Secrets to Viral Growth

In the dynamic realm of social media, few platforms have captured the attention and imagination of creators and audiences like TikTok. With its...

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snapchat spooky

1 min read

Snapchat's Spooky Strategy: Introducing 'Phantom House'

In a novel approach to Halloween, Snapchat has rolled out an immersive content series titled "Phantom House.”

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ad free meta and tiktok

3 min read

News on Ad-Free Meta and TikTok

As marketers are becoming increasingly optimistic about their social media strategies, the digital advertising market in 2023 is on the path to...

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Edgy anime girl on her phone learning how to craft an effective short-form video strategy.

3 min read

Craft an Effective Short-Form Video Strategy

Let's face it: short-form videos have revolutionized how we can market to our audience. Remember Vine? Think back to how effective just six seconds...

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tiktok and google

1 min read

TikTok's Experimental Integration: Displaying Google Search Links

TikTok is currently in the testing phase of integrating links to Google search results within its internal search functionality. Users have reported...

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bytedance capcut plugin

1 min read

ByteDance Unveils CapCut Plugin

ByteDance has introduced a CapCut plugin designed to empower ChatGPT users to effortlessly create AI-generated videos tailor-made for TikTok and...

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tiktok shop

2 min read

TikTok Shop Officially Launches In The US

TikTok Shop has officially launched in the United States, and it's poised to reshape the world of social commerce. With seamless integrations with...

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x pro

1 min read

Twitter's TweetDeck Rebranded as X Pro, Now Requires Subscription

In a significant shift, X, the rebranded version of Twitter under the leadership of Elon Musk, has initiated a subscription-based model for...

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burning man 2023

2 min read

Social Media Flooded with Memes of Burning Man

As heavy rain wreaks havoc on Burning Man 2023, transforming the iconic festival into a muddy quagmire, the internet has responded with an outpouring...

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reels

1 min read

Instagram Extends Reels Uploads of 3-Minute and 10-Minute Duration

In a familiar twist of the ever-evolving social media landscape, Instagram is currently in the experimental phase of testing lengthier Reels,...

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tiktok filters anime style

3 min read

TikTok Filters as a Storytelling Device

TikTok, a dynamic platform where users seamlessly transition from glamorous transformations to playful experiments, owes much of its creative prowess...

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eu law social media

3 min read

The EU Law Empowering Social Media Users to Quietly Quit Algorithms

A silent revolution is sweeping across social spheres, spearheaded by a groundbreaking EU law that is reshaping the way social media users interact...

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deinfluencer

2 min read

Because No One Can Just Chill, Now There's "Deinfluencing"

A novel term is circulating on TikTok these days: "deinfluencing."

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tiktok ads

3 min read

TIKTOK Expands Search Ad Opportunities for All Advertisers

TikTok is introducing a significant change to its advertising landscape. Brands, including notable names like Clinique UK and DIBS Beauty, now have...

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bama girls anime style

2 min read

Bama Rush on TikTok: A Southern, Sorority Phenomenon

If you're in TikTok, you suddenly, randomly care about southern sorority hopefuls. Chalk it up to the "Bama Rush" trend.

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tiktok captions

9 min read

Mastering TikTok Captions

TikTok land, captions are the gateway to engaging storytelling.

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woman fire anime style

5 min read

Guide to TikTok Marketing & Short-Form Creativity

As Instagram's counterpart under the Meta umbrella, TikTok presents a realm of opportunities for marketers to engage with users in innovative and...

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group of teens listening to music anime style

2 min read

Trending Sounds on TikTok and Instagram

In the expansive world of social media, audio has taken on a life of its own.

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virus anime style

4 min read

How to Go Viral: Decoding the Method

In the digital age, the quest for virality has become the holy grail of social media marketing. Crafting content that resonates deeply with audiences...

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ghost anime style

6 min read

The Rise of Ephemeral Content:  Stories and Disappearing Posts

In the landscape of social media, one trend has captured the attention of both individuals and businesses: ephemeral content. This dynamic form of...

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woman holding a book anime style

3 min read

TikTok Ads: Unleashing the Power of Short-Form Video Marketing

Welcome to the world of TikTok Ads, where the fusion of creativity and data-driven strategies converges to captivate the young and dynamic Gen Z and...

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The TikTok Heating Button: What it is and Why it Matters

2 min read

The TikTok Heating Button: What it is and Why it Matters

The TikTok For You Feed (FYF) is a hot topic in the social media marketing world. It is a seemingly unprejudiced, algorithmically driven heartbeat...

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How to Make a Series on TikTok

3 min read

How to Make a Series on TikTok

Creating a series has long been a reliable addition to any growth strategy on TikTok, but an official Series feature didn’t exist until earlier this...

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How to Go Viral on TikTok… And Why it Shouldn’t Be Your Main Goal

4 min read

How to Go Viral on TikTok… And Why it Shouldn’t Be Your Main Goal

Everyone wants to know how to go viral. But the truth is, that isn’t a good strategy for growth.

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TikTok Batch Creation for Beginners

3 min read

TikTok Batch Creation for Beginners

When following TikTok's best practices, it’s easy to get overwhelmed. Most social media gurus or specialists will recommend a high volume of content...

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How to Make a TikTok: The Absolute Beginner's Guide

4 min read

How to Make a TikTok: The Absolute Beginner's Guide

TikTok is one of the best platforms for building a social media following in 2023. The potential for growth is significant, which is why so many...

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Shadowbanned on TikTok? Here’s What To Do

3 min read

Shadowbanned on TikTok? Here’s What To Do

If you’ve spent a decent amount of time researching TikTok growth strategies, you’ve probably heard of the dreaded shadowban. Maybe you’re here...

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How to Troubleshoot Your Content Using TikTok Metrics

5 min read

How to Troubleshoot Your Content Using TikTok Metrics

Ah, TikTok. The enigmatic, mysterious youngster of social media platforms. The belief that TikTok is a wild west of unknowable outcomes is easy to...

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TikTok Brand-Building: 4 Ways to Tell Your Story

3 min read

TikTok Brand-Building: 4 Ways to Tell Your Story

Storytelling on TikTok is one of the most effective methods you can use for your business’s digital marketing strategy. The power for growth and...

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TikTok for Business: 5 Best Practices for Growth and Engagement

3 min read

TikTok for Business: 5 Best Practices for Growth and Engagement

If you’re reading this, you probably already understand the power of TikTok for businesses. The potential to grow and reach new customers is amazing!

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Unsure of What to Post on TikTok? Design a Content Strategy

3 min read

Unsure of What to Post on TikTok? Design a Content Strategy

For businesses just starting out, it can be extremely overwhelming to know what to post on TikTok. The platform is new and constantly changing, so if...

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