SOCIAL MEDIA MARKETING BLOG

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Monthly content drops with templates, frameworks, tips, and more.

Content Strategy

Which Social Media Platform is the Right Fit For Your Marketing Strategy?

3 min read

Which Social Media Platform is the Right Fit For Your Marketing Strategy?

The number of social media platforms seems to increase on a regular basis. And each one has an ever-evolving list of features and functionalities. 

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Treat Social Strategy Like a Math Problem

3 min read

Treat Social Strategy Like a Math Problem

Have you heard the analogy that social media is a bit like a puzzle? You start with a small number of pieces and consistently work toward the bigger...

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How to Troubleshoot Your Content Using TikTok Metrics

5 min read

How to Troubleshoot Your Content Using TikTok Metrics

Ah, TikTok. The enigmatic, mysterious youngster of social media platforms. The belief that TikTok is a wild west of unknowable outcomes is easy to...

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How Digital Trends are Changing User-Generated Content

3 min read

How Digital Trends are Changing User-Generated Content

Emma Chamberlain sent the internet into a frenzy earlier this year when she announced that the era of the influencer was coming to an end. Her...

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Is a Social Media Scheduling Tool Right For Your Company?

4 min read

Is a Social Media Scheduling Tool Right For Your Company?

If you aren’t on social media, are you even a company? Of course, this is merely a jest, but you will find that fewer and fewer companies are...

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Build Brand Authority: Social Media Strategies

3 min read

Build Brand Authority: Social Media Strategies

Social proof: this isn’t proof that you have a personality or are capable of small talk over dinner. Social proof is the term used to describe...

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4 LinkedIn Tools You May (or May Not) Know About

3 min read

4 LinkedIn Tools You May (or May Not) Know About

Believe it or not, LinkedIn is quickly approaching its 20th birthday. With over 800 million users spread across 200+ countries, the platform has...

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3 Simple Ways To Scale Your Social Media Presence

3 min read

3 Simple Ways To Scale Your Social Media Presence

In the business world, time IS money. It might sound cliche but it is a hard truth that business owners face when it comes to devoting resources to...

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5 Social Media Writing Tips to Instantly Connect With Your Audience

2 min read

5 Social Media Writing Tips to Instantly Connect With Your Audience

Whether you are new to social media or have been posting since you had to decide who was going to be on your “Top 8,” connecting with your audience...

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4 Social Media Mistakes You Are Likely Making

3 min read

4 Social Media Mistakes You Are Likely Making

There are 7.7 billion people on the face of this earth, and over half of them are using social media. Of the 4.5 billion social media users, the...

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Turn Your Organic Posts Up to 11

2 min read

Turn Your Organic Posts Up to 11

Are you looking to increase your social media presence in 2022? Boosting your organic posts could be the key to unlocking your social potential, and...

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Keep These Tips In Mind When Using Hashtags

3 min read

Keep These Tips In Mind When Using Hashtags

Hashtags, we have all seen them, they look awkward in text, and some people use them like Frank’s Red Hot (they put that ___ on everything)! There is...

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4 Social Media Tips You Can Implement Today

2 min read

4 Social Media Tips You Can Implement Today

Social media as we know it today is approaching its 20th birthday (yikes, that hurts to type). In the past two decades, much has changed. Social...

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Social Media Writing Tips

3 min read

Social Media Writing Tips

Let’s launch this off with a social media writing tip worthy of its own headline:

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Social Media Strategies: Avoiding the Dark Side

3 min read

Social Media Strategies: Avoiding the Dark Side

For everything positive that social media can bring to a company, it is not without its pitfalls and care must be taken to avoid going to the dark...

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The Four Pillars of Social Media

3 min read

The Four Pillars of Social Media

The term social media has only been in existence for around 20 years, yet depending on the person, it evokes an entirely different emotional...

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