SEO BLOG

Get strategic about search, ranking factors, and digital marketing initiatives that put organic first.

SEO INSIDER

Monthly knowledge drop - what you need to know about Google updates and more.

Black Hat SEO

Manipulative tactics might offer short-term gains, but they can lead to long-term damage to your rankings and credibility.

3 min read

Understanding Site Reputation Abuse Penalties

In the world of SEO, penalties from search engines are the ultimate nightmare. Among the most damaging is a site reputation abuse penalty, which can...

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AI tools like GitHub Copilot can be safely used for educational content without harming Google rankings

2 min read

The Impact of AI-Generated Content on Google Rankings

Recent studies show that Google does not automatically penalize AI-generated content. According to Google's Search Advocate John Mueller, the focus...

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The site reputation abuse policy serves as a warning to websites engaging in or considering parasite SEO.

3 min read

Google’s Site Reputation Abuse Policy: A Temporary Fix for a Systemic Problem

Google’s recently updated site reputation abuse policy aims to combat the growing issue of large, authoritative websites leveraging their domain...

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While being

2 min read

Can You Be Banned on Google?

Google, being the dominant search engine, plays a pivotal role in determining a website's visibility. But can you actually be banned on Google? This...

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At the end of the day, the success of Forbes Marketplace serves as both a cautionary tale and a blueprint for anyone looking to dominate Google’s rankings

4 min read

Forbes' Parasite SEO: The Empire Built on Affiliate Content

If you’ve been searching for product recommendations or "how-to" guides lately, you’ve probably noticed Forbes dominating the results—whether it's...

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spammy backlinks

1 min read

Understanding the Impact of Spammy Backlinks

John Mueller from Google recently shed light on the topic of spammy backlinks and their influence on search engine rankings, providing valuable...

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keyword cannibalization

3 min read

6 Steps to Identify and Fix Keyword Cannibalization for Improved SEO

With the ease of finding information online comes a new challenge - ensuring your content stands out in a sea of digital data.

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seo keyword cannibalization

3 min read

SEO Keyword Cannibalization

Despite the entertaining elements of Cloud Atlas or Sweeney Todd, cannibalism a bad thing. Especially SEO keyword cannibalization.

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toxic

2 min read

Toxic Links and Disavows in SEO

Are you grappling with the intricacies of toxic links and whether you should employ the disavow tool to combat low-quality, spammy links? Here are...

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shield cubism style

5 min read

Negative SEO Defense: Protect Your Website Against Attacks

In the digital landscape, where search engine rankings play a pivotal role in driving online success, the practice of Negative SEO has emerged as a...

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cowboy in a black hat cubism style

5 min read

The Dark Side of SEO - Black Hat Tactics

In the ever-evolving world of SEO, there are strategies that propel websites to the forefront of search engine rankings, and then there are those...

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a spinning loom cubism style

3 min read

Unraveling Spun Content

In SEO, not all content is created equal.

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