HIRE A WRITER BUSINESS BLOG

Learn how strategic content supports growth.

GET ON THE LIST

Monthly content drop — Templates, reports, business content ideas, and more.

Conversion

A person wearing glasses with blocks of different color in WPAP style.

3 min read

Unleash the Power of Product Landing Pages to Maximize Conversions

In today's highly competitive digital landscape, businesses constantly seek innovative strategies to amplify their conversion rates and drive sales....

READ NOW
landing page

2 min read

Maximizing Your Landing Page's Hero Section

To enhance your landing pages and boost ROAS (Return on Ad Spend), we've distilled essential insights from a successful B2B SaaS company's approach....

READ NOW
Facilitate the Buyer Journey

3 min read

Facilitate the Buyer Journey

Unless you are in a very rare industry, buyers for your business will go through a journey. I don’t care if you sell cat litter or life coaching:...

READ NOW
Five Tips for Writing Short-Form Ad Copy

5 min read

Five Tips for Writing Short-Form Ad Copy

When it comes to marketing writing, there are two distinct categories: long-form and short-form. We all know long-form well: blog articles, white...

READ NOW
How to Use Content to Supercharge Your Sales Team

4 min read

How to Use Content to Supercharge Your Sales Team

Revenue growth is the number one priority for many businesses. But as we all know, driving sustained, profitable growth is far from easy. Doing so...

READ NOW
How to Write Lead Magnets

4 min read

How to Write Lead Magnets

Lead = prospective customer

READ NOW
Two Simple Steps to Reduce Bounce Rates and Increase Conversions

2 min read

Two Simple Steps to Reduce Bounce Rates and Increase Conversions

This will be short and sweet. I read two stats today from Compass Co Blog:

READ NOW
10 Reasons Your Website Doesn't Work

7 min read

10 Reasons Your Website Doesn't Work

There are two common misconceptions about the internet. In my experience, people pendulum swing between these polarities:

READ NOW
call to action

4 min read

Optimize CTAs On Your Webpage

YOU get a CTA and YOU get a CTA and YOU get a CTA .

READ NOW