3 min read
Writing Ads: When Every Word Counts
Joy Youell: Apr 11, 2023 4:32:33 PM
Writing ads is an art.
Ads
3 min read
Earned Media v. Advertising
Joy Youell: Apr 9, 2023 11:14:37 AM
Whether you earn it or pay for it, publicity is rarely free. The nature of the investment that you make may impact how customers view you. Knowing...
4 min read
Getting More Mileage from your Marketing: How to Recycle Content
Ross Henderson: Apr 9, 2023 10:36:52 AM
Successfully marketing any business requires a lot of effort. There are so many marketing channels out there, and each of them demand unique types of...
5 min read
Five Tips for Writing Short-Form Ad Copy
Ross Henderson: Apr 9, 2023 10:16:34 AM
When it comes to marketing writing, there are two distinct categories: long-form and short-form. We all know long-form well: blog articles, white...