2 min read
Writing Team: Sep 23, 2024 4:02:30 PM
We’ve all seen it: someone sends a mass email but forgets to BCC the recipients. It’s a reminder that Gmail isn’t really built for large-scale email...
4 min read
Writing Team: Sep 23, 2024 3:57:24 PM
Email marketing is a powerful tool for connecting with customers and driving growth. One of its standout features is that you own the channel—unlike...
2 min read
Writing Team: Sep 23, 2024 3:52:40 PM
Unsubscribing from email lists has become a routine part of modern life. Whether you accidentally opt into marketing emails during a purchase or...
3 min read
Writing Team: Sep 23, 2024 3:49:25 PM
Like many, I’m quick to hit the "unsubscribe" button when promotional emails clutter my inbox. But occasionally, a well-crafted drip email will keep...
4 min read
Writing Team: Jun 7, 2024 4:17:19 PM
Lead magnets are exclusive content that marketers offer to incentivize visitors to take a specific action, such as signing up for an email newsletter...
2 min read
Writing Team: Feb 9, 2024 10:22:30 PM
Discount emails are a potent tool for energizing sales and injecting vitality into your business.
2 min read
Writing Team: Oct 29, 2023 12:16:12 PM
Email has become an integral part of our daily lives, with billions of emails being sent daily.
3 min read
Writing Team: Oct 15, 2023 12:01:34 AM
Email marketing is a powerful tool in the digital marketer's arsenal, but it comes with its own set of challenges and responsibilities.
2 min read
Writing Team: Oct 14, 2023 11:49:47 PM
Communication technology evolves rapidly. In fact, in the time that it took to write this article, some form of communication technology definitely...
2 min read
Writing Team: Oct 7, 2023 11:16:40 PM
Email marketing, a resilient cornerstone in the marketer's toolkit, stands as a testament to its enduring efficacy in the dynamic realm of marketing...
2 min read
Writing Team: Sep 21, 2023 11:41:53 AM
You've poured your heart and soul into crafting a remarkable piece of digital content marketing, yet you find yourself asking, "Why isn't anyone...
2 min read
Writing Team: Sep 6, 2023 2:49:23 PM
Drip campaigns, a cornerstone of modern marketing strategies, offer a systematic and highly effective way to nurture leads and cultivate meaningful...
2 min read
Writing Team: Sep 1, 2023 4:34:27 PM
Zero-party data is a valuable type of information that consumers willingly and proactively share with brands. Unlike other data categories such as...
3 min read
Writing Team: Sep 1, 2023 4:24:40 PM
Unsubscribes can be a painful experience. You've put in the effort to grow your email list and consistently deliver valuable content to your...
3 min read
Writing Team: Aug 29, 2023 5:49:35 PM
Hey there, fellow marketers and business owners! Curious about how GDPR is shaking up email marketing? No worries, we're breaking it down in simple...
2 min read
Writing Team: Aug 29, 2023 5:44:28 PM
Hey there, fellow business owners and marketers! Ever wondered about that opt-in thing in email marketing? We've got your back with a breakdown...
2 min read
Writing Team: Aug 29, 2023 5:36:06 PM
In today's world of email marketing, automation has taken the spotlight.
2 min read
Mark Bowden: Apr 11, 2023 3:58:31 PM
Newsletters might have taken a back seat to social media and content marketing over the past few years, but like Lazarus rising from the grave,...
3 min read
Joy Youell: Apr 10, 2023 9:37:24 AM
It takes time to write good emails. Whether you are crafting personalized messages or blasting a notice to your list, are you struggling to get a...
4 min read
Joy Youell: Apr 10, 2023 9:27:57 AM
As you improve your effectiveness in making business connections, one depressing stat can remain: open rates for emails. Whether or not you use a...
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