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Emails

how to write a discount email

2 min read

The Art of Writing a Discount Email: Keeping it Classy and Profitable

Discount emails are a potent tool for energizing sales and injecting vitality into your business.

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email inbox

2 min read

Help Email Subscribers Manage Inbox Stress Effectively

Email has become an integral part of our daily lives, with billions of emails being sent daily.

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In WPAP style: A woman reading emails on a tablet.

3 min read

Maximize Email Marketing Effectiveness with Suppression Lists

Email marketing is a powerful tool in the digital marketer's arsenal, but it comes with its own set of challenges and responsibilities.

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A generative AI robot crafting an email in WPAP style.

2 min read

Exploring the Potential and Pitfalls of Generative AI-Crafted Emails

Communication technology evolves rapidly. In fact, in the time that it took to write this article, some form of communication technology definitely...

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Short-haired girl on computer answering emails in WPAP art style.

2 min read

Enhance Email Campaigns' Inbox Placement

Email marketing, a resilient cornerstone in the marketer's toolkit, stands as a testament to its enduring efficacy in the dynamic realm of marketing...

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email marketing

2 min read

The New World of Email Marketing

You've poured your heart and soul into crafting a remarkable piece of digital content marketing, yet you find yourself asking, "Why isn't anyone...

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drip campaign

2 min read

15 Drip Campaign Best Practices to Boost Lead Generation

Drip campaigns, a cornerstone of modern marketing strategies, offer a systematic and highly effective way to nurture leads and cultivate meaningful...

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zero party data

2 min read

A Marketer's Guide to Zero-Party Data

Zero-party data is a valuable type of information that consumers willingly and proactively share with brands. Unlike other data categories such as...

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email preferences

3 min read

How an Email Preference Center Can Mitigate Unsubscribes

Unsubscribes can be a painful experience. You've put in the effort to grow your email list and consistently deliver valuable content to your...

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gdpr email

3 min read

GDPR's Impact on Email Marketing: What You Need to Know

Hey there, fellow marketers and business owners! Curious about how GDPR is shaking up email marketing? No worries, we're breaking it down in simple...

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email marketing

2 min read

Understanding Opt-In Email Marketing

Hey there, fellow business owners and marketers! Ever wondered about that opt-in thing in email marketing? We've got your back with a breakdown...

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email marketing mailbox

2 min read

A Handy Guide to Email Marketing Automation

In today's world of email marketing, automation has taken the spotlight.

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Writing a Newsletter People Actually Want to Read

2 min read

Writing a Newsletter People Actually Want to Read

Newsletters might have taken a back seat to social media and content marketing over the past few years, but like Lazarus rising from the grave,...

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Boost Your Email Open Rates

3 min read

Boost Your Email Open Rates

It takes time to write good emails. Whether you are crafting personalized messages or blasting a notice to your list, are you struggling to get a...

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Five Ways to Improve Your Emails

4 min read

Five Ways to Improve Your Emails

As you improve your effectiveness in making business connections, one depressing stat can remain: open rates for emails. Whether or not you use a...

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