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Google

This update underscores Google’s commitment to integrating widely-used platforms like WhatsApp into its advertising tools.

1 min read

Google Ads NEW ‘Conversation Started’ Conversion Action for WhatsApp

Google Ads has launched a new conversion action called “conversation started,” aimed at helping advertisers track engagements through WhatsApp...

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The potential sale of Chrome signals a new chapter in the ongoing battle over digital advertising dominance

2 min read

Why Google’s Potential Chrome Sell-Off Could Disrupt

The digital marketing world could face a significant shake-up if Google is forced to divest its Chrome web browser. This proposed remedy, part of the...

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The potential sale of Chrome would upend the ad industry. Read about it here.

2 min read

DOJ's Proposed Remedies for Google's Search Monopoly

Separating Google from its Chrome browser—a cornerstone of its digital empire—could significantly impact the advertising industry, with far-reaching...

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Remember to regularly maintain and update your contacts to ensure the information remains current and valuable.

3 min read

Organizing Google Contacts

Managing your Google Contacts effectively can significantly improve your productivity and communication efficiency. This comprehensive guide will...

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The Google logo is more than just a name with colorful letters—it’s a symbol of the company’s commitment to innovation

3 min read

The Google Logo

The Google logo is one of the most iconic and instantly recognizable logos in the world. Its simplicity, paired with vibrant colors, makes it both...

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Did you know Gmail actually has built-in email newsletter templates?

2 min read

How to Send an Email Newsletter in Gmail

We’ve all seen it: someone sends a mass email but forgets to BCC the recipients. It’s a reminder that Gmail isn’t really built for large-scale email...

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The trial is expected to last several weeks. If the DOJ wins, Google could face up to $100 billion in advertiser lawsuits.

2 min read

About the Google Adtech Antitrust Trial

Google is facing trial for allegedly abusing its dominance in the $200 billion digital advertising industry. The U.S. Department of Justice (DOJ)...

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Discover Google's Prompt Library for the Gemini API—explore creative ideas, code examples, and more.

3 min read

Exploring Google's Prompt Library: Powerful Prompt Ideas for the Gemini API

Google's Prompt Library is an innovative collection of ready-to-use prompts designed to work with the Gemini API in Google AI Studio. These prompts...

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New research reveals Google is reducing AI in search results. Discover how this impacts SEO.

1 min read

Google Is Now Reducing AI in Search Results, According to New Research

BrightEdge, a leading AI-powered SEO platform, has released new research on how Google's AI Overviews—and AI in general—are impacting search.

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Google Search Console introduces experimental recommendations feature, offering actionable insights to improve site performance on Google Search.

1 min read

Google Search Console Launches Recommendations

Google Search Console is introducing an experimental feature called recommendations, aimed at providing users with actionable insights to enhance...

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Google's Merchant Center Overhaul

2 min read

Google's Merchant Center Overhaul

Google has announced a comprehensive upgrade to its Merchant Center. This significant update, slated for completion by September, will affect all...

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Google abandons plan to kill third-party cookies in Chrome, opts for new user privacy experience.

1 min read

Google Reverses Course on Third-Party Cookie Deprecation in Chrome

In a surprising turn of events, Google has announced it will not phase out third-party cookies in Chrome as previously planned. Instead, the tech...

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Learn how Google Ads' default to broad match can impact your campaign performance and budget.

4 min read

Broad Match is Now the Default - Google Ads Update

Google Ads has recently made broad match the default setting for new search campaigns. If advertisers aren't careful, this change can significantly...

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google health check up

2 min read

Google Health Check Up 2024

Google's annual Check Up event, held in New York City on June 18, 2024, showcased the company's latest developments in artificial intelligence (AI)...

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A label with an unintelligible word on a can of soup in WPAP style.

2 min read

Google Introduces People Also Consider Labels on Ads

Google now labels some ads with "People also consider" tags and the recently introduced "Related to your search" labels. This move raises questions...

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A young man with headphones answering a call in WPAP style.

2 min read

Google Experiments with Get Phone Number Button in Ads

Google is testing replacing the "call" button in Google Ads, including Local Service Ads, with a "get phone number" button. While this phrase is much...

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learn how to use google docs explore

3 min read

Learn How to Use Google Docs Explore

Struggling with writer's block or in need of valuable information? Google Docs' Explore tool is here to help you generate ideas and enhance your...

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geotargeting

2 min read

Let's Break Down Geotargeting Ad Strategies

Geotargeting, also known as location-based targeting, is a powerful advertising strategy that allows businesses to reach their ideal audience based...

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google my business windy road

4 min read

Stop Ignoring Your Google My Business (GMB) Profile

Google My Business (GMB) is a directory listing you have to validate through Google, and, believe it or not, it's kind of a big deal. Increasingly so.

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two robots fighting google ai ads

2 min read

Google's New AI Ads - Demand Gen, Here We Come

Google is launching a new AI-powered campaign type known as Demand Gen campaigns. Currently in beta for advertisers, this groundbreaking approach is...

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politician

2 min read

Google's New Rule for Political Ads

Digital platforms play a pivotal role in shaping political discourse. Because of that, the rules governing political advertising have become a...

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