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A Guide to Google Ads
In today's digital age, Google Ads is a potent tool for businesses seeking to reach a target audience effectively and drive meaningful results.
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Monthly content drop — Templates, reports, business content ideas, and more.
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In today's digital age, Google Ads is a potent tool for businesses seeking to reach a target audience effectively and drive meaningful results.
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With the rise of digital streaming platforms and the decline of traditional cable TV, the landscape of video advertising has undergone a significant...
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Are you struggling to create compelling landing pages that convert visitors into customers? Unbounce, a leading landing page platform, offers robust...
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Want to boost your B2B content marketing? We've got you covered! Get two real-life marketing report examples from Company A and Company B for January...
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Do you ever wonder how the digital world seems to know you better than your grandma?
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I work as a full-time data scientist, but I also do a lot of freelance SEO analytics projects. In fact, my first ‘data’ role was an SEO marketing...
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If you're a professional marketer, content creator, or copywriter, chances are you're heavily involved in inbound digital marketing. However, much of...
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Lead generation is an essential aspect of digital marketing, and as a digital marketing professional, you may find yourself responsible for...
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They say “any press is good press”, but… is it?
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Startups. With the excitement and passion of getting in on the ground floor of a project comes a new set of challenges. Often, marketing teams, if...
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ChatGPT has been at the forefront of people’s minds since it was released by OpenAI at the end of 2022. By now I think we all know what ChatGPT does...
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If you asked my friends what I do for a living, they’ll likely tell you that “she writes stuff for some businesses”... And while they’re not...
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From the outside looking in, it’s easy to think that to be a successful writer, all you really need is a laptop with an internet connection and a...
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Your audience, no matter the size, wants valuable content from your and your business.
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Here’s a common scenario.
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The first time I heard about Web3, I felt an excited twist in my gut. As a millennial, I vaguely remember the boom of Web 2.0 in the early 2000s. I...
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A successful B2B marketing strategy offers every business the opportunity to find new customers and to further distinguish its brand from the...
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Mastering the art of writing for business audiences can transform the trajectory of your career. It’s a skill that, on the face of it, seems simple....
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Both copywriting and content writing play an important role in the marketing strategy of virtually all successful businesses. Together, they enable...
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I recently got talking to a business that made me realize that a lot of brands are approaching their newsletter marketing strategy the wrong way....
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Content marketing plays an important role in any business: helping to grow your brand, supercharge your sales process, and ultimately, convert more...